Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Thailand. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
In 2023 fresh food consumption in Thailand saw an uptick, with several foods benefitting considerably from amplified focus on protein consumption as well as from broader health and wellness trends. Rising awareness of the importance of healthy habits…
2023 saw unit prices in fish and seafood in Thailand rise substantially, thanks mainly to persistent price hikes in fuel and energy. As these costs kept climbing, they directly impacted fishing operations, processing, transportation and storage, and…
Overall egg consumption in Thailand continued along its upward trajectory in 2023. Recognising the nutritional benefits of eggs, the government has been actively promoting egg consumption among the local population. The Ministry of Public Health has…
The cannabis market has experienced significant turmoil due to uncertainties arising from the actions of the Thai Government. Subsequently, there was a noticeable decline in consumer confidence in legal cannabis consumption in 2023. While demand…
In 2022, Thailand’s packaging industry was seeing significant activity in terms of the adoption of sustainable and eco-friendly packaging solutions. Mirroring global trends, heightened awareness of environmental issues among consumers and regulatory…
Retail sales of wound care products in Thailand experienced accelerated growth in current value terms in 2023, following the return of consumers to more active lifestyles outside the home. With the resumption of sports and other outdoor activities…
With the revival of pre-pandemic lifestyles in 2023, including the return of individuals to their physical workplaces and social activities, many Thais looked to shed the excess weight they had gained during the pandemic. This helped to drive strong…
2023 witnessed remarkable growth for vitamins in current value terms, continuing the trend of the previous year. Persistent concerns surrounding COVID-19 and other respiratory illnesses, coupled with ongoing health concerns, sustained a robust demand…
Sports nutrition products enjoyed dynamic growth in current value terms in 2023. As fears surrounding COVID-19 eased, consumers returned to their normal activities, including taking part in physical exercise. This included outdoor sports, like…
Paediatric vitamins and dietary supplements remained the largest and most dynamic product area in current value terms in 2023, with parents remaining keen to protect their children’s health. As demand grew, so too did the variety of offerings, with…