Thailand

Despite slower value growth compared to the previous year, demand for dog food in Thailand in the first quarter of 2024 remains robust, driven by shifting demographics and evolving attitudes towards pet ownership. The increasing prevalence of dogs as…

Dishwashing maintained slow and stable retail volume and current value growth in 2023. While retail volume growth in hand dishwashing was negligible, automatic dishwashing saw a stronger increase from a much lower base. Automatic dishwashing saw a…

Dishwashers saw strong growth in retail volume terms in Thailand in 2023 with this dynamism being due to various factors, including the new technology that is driving consumers to seek modern appliances. Additionally, the popularity of small capacity…

Direct selling in Thailand continued to fall in terms of current value sales in 2023, in a persistent decline that began in 2020 and has not let up since. However, the rate of the drop was significantly slower than in the previous year of 2022. The…

Consumer mobility is evolving as urbanisation, sustainability and growing technological savviness are driving demand for travel supported by dynamic payment solutions. Euromonitor International introduces the Digital Payments in Mobility Index to…

Digestive remedies saw healthy growth in current value terms in 2023. As in the previous year, the return of busier, pre-pandemic lifestyles outside the home helped to trigger demand. This was in marked contrast to 2020 and 2021, when measures…

In 2023, Thailand witnessed a continued strong demand for dietary supplements, reflecting a heightened consumer interest in preventative health. While fears surrounding the COVID-19 pandemic had largely subsided, there remained a key focus on…

Retail sales of dermatological products in Thailand experienced accelerated growth in current value terms in 2023, following the return of consumers to more active lifestyles outside the home. With this increased mobility came a greater risk of…

Depilatories in Thailand saw robust growth in 2023, with both volume and current value sales posting strong and steady rises. Growth was supported by fully resumed out-of-home work, study and activities, with Thais back to socialising and playing…

Deodorants in Thailand witnessed steady and strong growth 2023, in terms of both volume and current value sales. This was largely due to the continued post-pandemic return to pre-pandemic patterns and habits, with local consumers once again becoming…