Tobacco

Between 2021 and 2022, closed system single use in Germany gained significant growth. This, however, has also led to increasing attention from regulators. First and foremost, the EU’s Battery Directive is already having an impact as industry players…

Retail volume sales of cigarettes in Germany continued to decline in 2023, partly due to the steady decrease in smoking prevalence, notably among young adults. While cigarette consumption is constantly declining, it remains on a relatively high level…

The long-term trend of retail volume decline of cigarettes continued in Switzerland in 2023, and remarkably, illicit trade volumes also decreased rapidly. Efforts from the government to reduce the chances of younger generations smoking contributed to…

Following exceptional growth in retail volume sales of cigars and cigarillos in Switzerland at the peak of the COVID-19 pandemic in 2020, the category saw an easing of growth in 2021 and 2022, before turning to decline in 2023. Nevertheless, volume…

Although Switzerland is amongst the most mature markets in Europe for heated tobacco products in terms of consumer adoption, the category continued to record solid double-digit retail volume growth in 2023. The heat-not-burn technology used for…

Following the notable decline in retail volume sales of cigarettes in Switzerland observed in 2022, a further fall was seen in 2023, although at a slower rate. This is partly because the Swiss government’s commitment to fostering a smoke-free and…

While cigarettes were recording declining volume sales in 2023, positive growth was being seen in real value terms, helped in no small part by an ongoing trend towards premium brands in China, the region’s dominant market. However, e-vapour products…

Cigarettes recorded modest volume growth in Latin America in 2023, although value growth was higher, driven by rising prices. E-vapour and heated tobacco products continued to record strong growth, although the development of these categories is…

Tobacco industry in the Middle East and Africa is growing in both cigarettes and alternative tobacco products, with Egypt, Saudi Arabia and South Africa to offer the largest opportunity. Cigarettes are demonstrating moderate growth depending on…

Cigarette sales were in decline across Western Europe in 2023, but increased slightly at a regional level due to the strong growth in Turkey, where illicit trade was falling and the smoking population was growing. Sales of next-generation products…