Market research on the home care industry. Our reports feature a ...
Market research on the home care industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and share data, distribution and industry trends.
Consistent with trends across home care as a whole, toilet care declined in retail volume terms in 2023. As inflation soared, household incomes faced intense pressure, and local consumers began trading down to cheaper products, including private…
Volume growth in toilet care was muted. Two factors led to the muted growth. With the pandemic having passed, there was less frenetic cleaning. In addition, with inflation still being relatively high, consumers traded down as much as possible and…
Toilet care is witnessing further growth in 2023, with sales supported by the adoption of new cleaning habits following the pandemic. The increased usage of specific toilet cleaning products at home has particularly benefited toilet liquid/foam…
Consistent with trends across home care generally, volume sales of toilet care products declined in 2023. As inflation continued to rise, placing household incomes under intense pressure, consumers started to trade down to cheaper products. This…
Despite a heightened awareness of hygiene in Cameroonian households, compounded by the pandemic, there exists a notable limitation in consumer familiarity with contemporary toilet care cleaning solutions. This is partly attributed to the prevalent…