The world's most comprehensive market research on consumer produc...
The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the USA.
Smokeless tobacco, e-vapour products and heated tobacco in the US saw dynamic current value growth in 2023. There was a clear winner in this year, as nicotine pouches outperformed the rest of the category by a wide margin, and made a big splash in…
In 2023, homewares in the US witnessed a marginal downturn in current value terms, primarily due to pandemic-driven purchases saturating the market, and a prolonged replacement cycle. Compounded by the economic challenges of 2023, consumer spending…
In 2023, home improvement in the US experienced a current value decline, due to a combination of factors. As a result of economic uncertainty, investment in housing remaining subdued, and consumer spending was constrained, which led to reduced…
Home furnishings in the US turned to decline in current value terms in 2023, due to a stagnant real estate market and stretched disposable incomes. However, not all companies or categories saw a declining trend. The surge in direct-to-consumer (DTC)…
In 2023, home and garden in the US saw sales decline in current value terms, grappling with challenges stemming from various economic factors. The industry faced significant setbacks, witnessing declines in new orders, production output, and…
Gardening in the US maintained stable current value growth in 2023. Seeds witnessed a particularly dynamic increase in value sales, due to the “grow your own food” trend, along with the ongoing desire to eat healthily, which has continued since the…
Cigars and cigarillos in the US had an abrupt awakening in 2023, after the category experienced a current value decline for the first time in over a decade. This came off the back of a very strong performance in the pandemic and post-pandemic period…
Cigarettes in the US saw declines in both retail volume and current value terms in 2023. High inflationary pressure led to increased consumer spending on groceries, entertainment, fuel, and more, ultimately negatively impacting the consumption of…
In 2023, video games in the US saw insignificant current value growth. Nevertheless, video games software saw a stronger performance, and 2023 will go down in history as one of the biggest years for video games software. Major series titles such as…
2023 presented a challenging year for traditional toys and games in the US, with current value sales falling as the category normalised following pandemic demand. Excess inventory in late 2022, the result of weaker than forecast demand, meant that…