The world's most comprehensive market research on consumer produc...
The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the USA.
After a year of high inflation and volume declines in 2022, 2023 saw an improving macroeconomic environment, with 2023’s average inflation rate of around 3% much softened from 2022’s 8%. Unit price increases came through in early 2023, with…
Tea is not the only beverage facing supply chain challenges. However, when compared with some other beverages in the US, tea is relatively better off, as it has not been affected by harvest issues, like coffee, nor is it heavily reliant on aluminium…
While nut- and seed-based spreads, such as peanut butter, continued to be predominantly packaged in PET jars in the US in 2023, flexible plastic continued to gain pack type share, as they are increasingly adopted by prominent players such as Jif.…
A salmonella outbreak in 17 states in 2022 was linked to The JM Smucker Co’s production facility, resulting in massive recalls for the leader in sweet spreads. The company’s positioning not only as a B2C player but also as an ingredient supplier for…
Sweet biscuits, snack bars and fruit snacks is set to see another year of slow retail volume decline in 2024, along with solid current value growth due to price rises. However, performances are expected to vary across categories. For instance,…
Recycling and reducing food waste is well-established in the USA, creating a strong opportunity for Zero Waste product development, while implementing the Can Be Recycled claim would be welcomed by locals. There is a solid opportunity for industries…
Impregnated wet wipes in the US witnessed price-driven value growth in 2023, while consumers reduced frequency of disinfecting and sanitising. According to the results of Euromonitor International’s Voice of the Consumer: Lifestyles Survey 2023,…
Although supermarkets recorded positive growth in the US in current value terms in 2023, it posted near flat growth at constant 2023 prices. As such, inflation, rather than a higher number of units sold, was behind much of the value gain. In current…
Following the relaxation of pandemic-related restrictions, sunglasses in the US showed signs of recovery in 2021, and surpassed the pre-pandemic (2019) level of current value sales in 2022. This resurgence was fuelled by a return to outdoor…
Sun care maintained solid retail volume growth and dynamic current value growth in the US in 2023. Sun protection in particular has surged in popularity in recent times, emerging as a highly coveted category in the realm of beauty and personal care.…