USA

Natural digestive remedies and DTC supplement brands have witnessed an incredible online revolution in recent years, due to increased TikTok education on homeopathic treatments and awareness of holistic gut supplements. There has been growing…

Direct selling continued its declining trend in both value terms at constant 2023 prices and in current value terms for the second year running in the US in 2023. The impressive growth posted by direct selling in 2020 has not been sustained. As a…

Sales growth slowed for discounters in the US in current value terms in 2023, reflecting a general trend in the grocery retailers space, as inflation led consumers to volume buys and cheaper meal planning. Nonetheless, discounters recorded one of the…

In dishwashers, quiet operation and efficient performance remain top priorities, resonating with consumers’ demand for seamless kitchen experiences. While these core features continue to drive innovation, leading brands have also invested in…

In 2023, retail volume sales of dishwashing in the US continued to decline, despite hybrid working arrangements contributing to elevated dishwasher usage compared to pre-pandemic levels. Weakened dishwasher sales were also evident, attributed in part…

Dog food is set to maintain slow and stable retail volume growth and more dynamic current value growth in the US in 2024. Despite strong unit price growth across 2022 and 2023, which has continued, although at a slower rate, in 2024, volume…

In a cross-category trend, we are seeing unit price hikes supporting value sales in drinking milk products, while volume remains in a slump due to the same inflationary pressures. For most of the food industry, 2022 was a year of declining volumes…

The woes of edible oils in 2022 have continued to play out in 2023, as unit price rises have easily outpaced the inflationary growth of packaged food prices at-large. Many of the edible oils available in the US originate from other regions globally,…

Avian influenza outbreaks throughout 2022 contributed to rising input costs across the supply chain, resulting in strong double-digit unit price increases for eggs. Between infection-related deaths and intentional culling of flocks to limit further…

The energy drinks category is highly competitive, but Celsius has been successful in capturing share. Unlike other leading brands, which were focused on revenue management, Celsius’s focus on reduced sugar products is expected to allow it to continue…

Despite consumers’ overall spending power being affected by numerous domestic and global issues, including rising inflation, uncertainties due to the war in Ukraine, and overall increased living costs, the US has seen a return of tourists in 2023.…

In 2023, standard eye care is set to outperform allergy eye care, due to the year-round use of such products, as well as consumers’ growing concern about issues such as dry eye and digital eye strain. Although price increases from eye care players…

Following a surge in sales across contact lenses, spectacles, and sunglasses in previous years, eyewear in the US is set to experience slower, but positive, current value growth in 2024. With consumers embracing the “new normal” of the higher cost of…

The biggest news of 2023 has been administrative, with the Federal Reserve fighting inflation and the threat of recession. With inflation well above recent norms in 2022, the Fed spent roughly 18 months in a constant dance of deciding whether to…

Value sales of fine wines/champagne and spirits grew by 4% to total USD13.4 billion in 2023, boosted by consumers’ appetite for experiences and enjoyment after the pandemic. Enjoying a drink with a meal at home or when relaxing remains a key pastime…

Despite deflationary trends across fish and seafood, volumes continues to decline in 2023, particularly in retail. This follows a difficult 2022, when some types of fish and seafood experienced double-digit declines in retail volume terms. As…

Unit volumes of food preparation appliances are set to decline for a second year in 2023, due to the challenging macroenvironment and maturity in the category. While consumers’ willingness to absorb price increases in 2022 to some degree mitigated…

After experiencing a significant decline in 2020 due to the pandemic, sales of footwear rebounded notably in 2021, seeing a full recovery. This resurgence was driven by consumers eager to update their wardrobes and regain a sense of normalcy as…

Given the post-pandemic euphoria seen for fragrances, expectations were that the category, and particularly premium fragrances, would start seeing some signs of deceleration or consumer fatigue, potentially leading to some trading down to mass…

After a year of strong foodservice growth in 2022, fresh food is experiencing slowdowns in out-of-home consumption occasions. Over 2023, foodservice outlets have been recording slower growth in single digits, representative of decreased flexibility…