The world's most comprehensive market research on consumer produc...
The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the USA.
In 2022, as the rate of inflation in the US hit the highest level seen in decades, consumers were forced to look for ways to ration their spending. This had a significant impact on the retail industry, as US residents cut back on purchases of…
In 2022, the annual rate of inflation in the US rose to the highest level recorded in 40 years. As a result, rising costs firmly supplanted the COVID-19 pandemic as US consumers’ foremost concern. With the prices of groceries and petrol rising…
2023’s tissue market saw a complex dance between rising costs and consumer spending. While raw material and manufacturing costs pushed up prices across all categories, particularly napkins, paper towels and toilet paper, volume sales continued to…
Despite rising prices, rice saw retail volume growth above that of pasta and noodles in 2022, and this is set to continue in 2023, although all categories are set to see rising sales. As food inflation and fears of recession have continued, consumers…
The Riverside, CA in the US report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital…
RTD coffee in the US can be thought of as multiple distinct segments, instead of a single unified category. The first products to enter the market were coffee shop-style beverages that were sweetened. Starbucks Frappuccino is the leading brand in…
RTD tea has historically been one of the most stable soft drinks categories in the US. It is a mature category with a wide variety of products targeted towards different demographics, with varying levels of sugar content. Although individual brands…
In 2023, RTDs in the US maintained total volume decline along with current value growth. The common trend in alcoholic drinks of value growth and volume decline in 2023 aligns with the resonant message of premiumisation, particularly “less but…