The world's most comprehensive market research on consumer produc...
The world's most comprehensive market research on consumer products, commercial industries, demographics trends and consumer lifestyles in the USA.
In 2023, despite prevailing economic constraints and uncertainty within the country, laundry care in the US recorded noteworthy current value growth. However, the initial surge in growth driven by pandemic-induced demand subsided, marking a shift…
2022 and 2023 saw some of the highest rates of inflation that the US had experienced in years. As ingredients costs increased, and a tight labour market pushed labour costs higher, brands across limited-service restaurants increased menu prices to…
Although occupancy generally remained below 2019 levels, hotels grew at an unprecedented rate in value terms in 2022. As travel restrictions loosened, unforeseen high demand in the latter half of the year met slowed investment in supply levels,…
Retail value sales of luxury goods in the US grew by 6% in 2023 in current terms, to stand at USD264.8 billion. Growth within luxury goods was positive despite headwinds caused by the cost-of-living crisis, inflation, and the war in Ukraine. The…
Mass beauty and personal care maintained solid current value growth in the US in 2023. In particular, the growing focus on health and wellness amongst consumers significantly raised demand for products that prioritise safety, ingredient transparency,…
With the exception of the e-commerce-dominated meal kits category, in 2022 private label saw share growth across most categories in meals and soups, as consumers weathered inflated food costs. While unit price rises for ready meals look to be cooling…
Chilled ready meals are largely regarded as a convenience food as they contain prepared meals that require only heating before consumption. These meals are primarily packaged in specific ready meal containers, which are typically microwave-safe…
With local consumers increasingly concerned about tense economic conditions in 2023, shopping preferences have continued to shift in favour of cost convenience. This has been particularly evident through the ongoing resilience of foodservice volumes,…
Men’s grooming saw little movement in volume terms, and solid current value growth in the US in 2023. After seeing declines in 2022, as inflationary cost pressures on unit prices subsided in 2023, many categories across men’s grooming witnessed…
In 2022, the US experienced 8.0% inflation (Euromonitor International Economies and Consumers Annual Data) that catalysed consumer pullback across consumer goods industries. With US consumers grappling with higher prices and an overall increased cost…
Despite seeing robust recovery in 2021, the current value growth rate of menswear notably decelerated in 2022, and has faced continuing challenges in 2023. This slowdown can primarily be attributed to the return to the pre-pandemic level of sales,…
In 2023, microwaves is set to experience a slight decline in volume sales, continuing the downwards trend from the previous year. These downturns came as a counterpoint to the robust sales witnessed in the first two years of the pandemic, as…
Smartphones in the US is set to see low retail volume growth in 2024, after a difficult couple of years. Despite continuous innovation and the release of new models by major smartphone manufacturers, there is an emerging trend of consumers in the US…
In 2022 new vehicle sales hit historic lows in the US mobility sector, due to supply and demand pressures, but are forecast to grow by 14.0% over 2022-2027. EVs are thriving, thanks to the Biden Administration’s Inflation Reduction Act and improved…
Inflation and subsequent consumer spending rationing are intensifying the need for differentiation through value-adding innovations that resonate well with millennial and generation Z parents – key audiences for nappies/diapers/pants. Understanding…
NRT patches is set to continue to witness steep volume and current value declines in 2023, as the topical option struggles to gain momentum against the rising popularity of newer, more convenient oral alternatives. In recent years, the rise of…
Supply chain disruptions and heightened inflationary pressure continue to present challenges across all packaged food and fresh food categories. Food markets face a particular test with elevated inflation, even as the pandemic’s effects on markets…
In 2022, the US experienced value-conscious behaviour across consumer goods industries, catalysed by high inflation and subsequent price increases. Tightening wallets caused US consumers to re-evaluate essential purchases, including oral care…
Other dairy is facing the same cross-category inflationary pressures, with rising unit prices resulting in lower volume sales in the face of consumers’ economic uncertainty. Such price hikes, largely unseen in recent years, coupled with a channel…
Malt-based hot drinks experienced a surge in retail volume sales in 2020 due to COVID-19, but quickly returned to the pre-pandemic level of sales. Unfortunately, decline is expected to continue in 2023. On the other hand, chocolate-based flavoured…