Uzbekistan

Yoghurt and sour milk products is Uzbekistan’s most popular dairy product, in particular sour milk products, and in 2023 it is also expected to be the best performing dairy product, with very healthy current value and volume growth. Traditional…

Wound care is one of the least dynamic and saturated categories in consumer health in Uzbekistan, with retail volume and current value sales slowing in 2023. The category is dominated by budget offerings, including sticking plasters and tapes.…

Sales in wipes were supported by ubiquitous baseline demand in 2023. Indeed, the usage of wipes has become an integral component of the daily routine for Uzbekistani consumers, in a trend which gained momentum during the pandemic, and which continues…

In 2023, wine in Uzbekistan maintained its steady positive growth trend. There was a noticeable evolution in the culture of wine consumption, with consumers becoming increasingly informed and educated. While previously the focus was primarily on…

In general, there is low consumer awareness of the health advantages to be obtained from a regular intake of vitamins. Uzbek consumers very rarely purchase vitamins, believing them to be easily obtainable from daily meals, as well as vegetables and…

Even as quarantine measures lifted, the demand for toilet care products in Uzbekistan remained robust. Local consumers continued to prioritise home hygiene, maintaining regular toilet cleaning routines. Despite 2023's moderate growth in both market…

Cigarettes continued to dominate tobacco in Uzbekistan at the end of the review period. However, in 2023, cigarettes saw a decline in legal retail volume sales, compared to the previous year. Despite the increase in smoking prevalence, which was…

High unit prices continued in tissue and hygiene in Uzbekistan in 2023, driven by ongoing geopolitical issues. Disruptions had been easing in the post-pandemic landscape, however, the onset of the Russia-Ukraine war created a new set of challenges.…

In 2023, tea in Uzbekistan continued to experience modest growth, driven primarily by the enduring cultural affinity for tea as a traditional beverage. After a noticeable rise in tea prices in 2022, mainly influenced by increased costs in China, the…

The sweet spreads category is witnessing a recovery in volume sales in 2023 as retail prices stabilize relative to 2022 levels. Retail prices had soared in 2022 due to the rising cost of raw materials (sugar, fruits), as well as logistics and…

Sweet biscuits, snacks bars and fruit snacks continue to be Uzbekistan’s most popular snack choice and in 2024, it is expected to register both healthy constant value and volume growth. Sweet biscuits continue to dominate sales, though fruit snacks…

Surface care in Uzbekistan witnessed notable growth throughout 2023, both in terms of value and volume. This growth can be attributed to several factors, including the expanding population and the heightened awareness of personal health and hygiene…

Sun care in Uzbekistan, initially impacted by pandemic-related travel restrictions, showed signs of recovery in 2023. As quarantine measures were lifted, the category slowly returned to pre-pandemic levels. Factors such as the country's warm climate,…

Sugar confectionery is expected to register healthy volume growth, through constant value growth will be more muted, as inflation cuts into profit margins. Sugar confectionery is linked to special occasions, celebrations and holidays and plays a…

After a very turbulent period for staple foods in 2022, with geopolitical changes in the region driving up prices on most grocery products, volume sales have picked up in 2023. The Uzbek economy has improved with retail prices in a number of…

The sports nutrition category in Uzbekistan is experiencing rather modest growth in 2023, spurred by recovery from the challenges faced in the COVID-19 pandemic period. The trend towards the adoption of healthy lifestyles has fuelled attendance at…

Vodka remains the largest category among spirits in Uzbekistan, occupying up to 95% of the spirits market by volume, making its dynamics crucial to the overall spirits market. In 2023, vodka posted negative trends in both production and sales.…

Soft drinks in Uzbekistan has witnessed a solid performance in 2023, with off- and on-trade volume sales increasing at impressive rates and most categories set to post positive results in both regards for the entire year. Economic development, rising…

It is expected to be a positive picture for snacks in Uzbekistan in 2024. While inflation is still high, there is expected to be healthy constant value and volume growth. This is partly due to continuing population growth. However, the outlook for…

Smokeless tobacco, e-vapour products and heated tobacco in Uzbekistan continued to see development at the end of the review period. E-vapour products, a new category in Uzbekistan created in the early review period, gradually emerged and gained…

Skin care in Uzbekistan experienced significant growth in 2023, particularly in the facial care area. Import stabilisation and improved product deliveries contributed to this surge, creating a positive market environment. Reductions in customs import…

Though savoury snacks is relatively small in Uzbekistan in terms of value sales, it is expected to register healthy volume growth in 2024. That being said, constant value growth is expected to more moderate, as high inflation continues to hit profit…

In 2023, the sauces, dips and condiments category is witnessing a more moderate pace of current value growth compared to 2022. Falling unit prices have curbed current value growth in 2023, but are supporting overall volume sales. Overall, the fastest…

In 2023, RTD tea continues to experience double-digit growth in volume and value terms with growth accelerating in comparison to 2023 as unit prices fell. The popularity of RTD tea can be attributed to Uzbekistan’s strong tea-drinking culture with…

Dried pasta and rice remain two of the most important staple sources of starchy carbohydrates for much of the population of Uzbekistan. Rice in particular is a key category of staple foods and it is the key component of the country’s most famous and…

Retail tissue was seeing strong value growth in Uzbekistan in 2023, primarily attributed to hikes in unit prices. These price increases have come about due to manufacturers’ elevated costs of raw materials, energy and utilities, logistics, and…

Despite the deleterious impact of the COVID-19 pandemic, Uzbekistan recorded positive annual real GDP growth of 1.9% in 2020. With the reopening of the economy, as well as higher state investment and a recovery in remittance inflows that bolstered…

In 2022, retail e-commerce continued to gain significant value share in Uzbekistan. However, its penetration level still lagged behind neighbouring countries such as Kazakhstan. Several factors hindered the further development of retail e-commerce in…

Retail adult incontinence continued to be supported by baseline demand in Uzbekistan in 2023. Notably, Rx/reimbursement adult incontinence is not relevant in the country, so retail attracts the primary attention. We also note ongoing consumer…

Retail price increases in the processed meat category began to slow in 2023, relative to the previous year. Population growth in Uzbekistan is supporting the underlying demand for processed meat. Overall, it is very common for people in Uzbekistan to…

Uzbekistan is a country that is famous for its warm climate, in which a large number of vegetables and fruits are grown. The country’s climate and topography are very suitable for growing a very wide variety of crops, with local specialties including…

Premium beauty and personal care products faced significant affordability challenges for a considerable number of consumers in Uzbekistan in 2023, particularly among the majority residing in major cities like the capital, Tashkent. This affordability…

Polishes is almost entirely supported by shoe polish in Uzbekistan. Shoe polish can be found in most households in Uzbekistan, which is a dusty country. This has been exacerbated in recent years by the mass construction of new buildings, residential…

Although corruption is being tackled and government finances are strong, Uzbekistan remains an authoritarian state. Thanks to higher remittances, exports and consumption, economic development has been solid, but elevated inflation persists. Reduction…

Uzbek parents are keen to prioritise the wellbeing of their children and have a strong propensity to invest in their health. This trend has been gathering pace over the review period especially during the challenging times of the COVID-19 pandemic…

In 2023, other hot drinks witnessed a noteworthy rebound with a single-digit increase in sales volume, marking a recovery from the decline experienced in 2022. The positive development was influenced by a reduction in the unit price pace. The growing…

Other dairy is a sizeable product area in Uzbekistan, with fromage frais in particular regarded as a staple in Uzbeki cuisine. There is a long tradition of plain fromage frais and quark (tvorog) consumption in Uzbekistan, with both products being…

Oral care in Uzbekistan saw positive growth in 2023, largely driven by population growth in the country. However, as seen across various categories in beauty and personal care, the majority of consumers in the country are highly price-sensitive and…

Bazaars remain a favourite shopping channel for non-grocery products. Low-income shoppers, tourists, and anyone looking for a wide variety of items that they can negotiate prices on all frequently turn to bazaars. The abundance of products and the…

Sales in nappies/diapers/pants in Uzbekistan continued to be supported by demographic factors in 2023, with healthy birth rates noted. As seen in menstrual care, nappies/diapers/pants is also on an upwards trajectory in the country, as consumer…

Menstrual care continued on a developing trend in Uzbekistan in 2023, driven by population growth in women of child-bearing age, along with an observable expansion of consumer education levels into regions where awareness and availability of female…

In 2023, men's grooming in Uzbekistan underwent significant development, albeit from a relatively low base. This growth reflects a notable increase in consumer interest and activity within the product area. One significant factor contributing to this…

In 2023, the meals and soups category showed sales growth in volume and value terms, spurred by the return to normal lifestyles post-pandemic and the return of employees to the workplace. The general increase in the number of working women in…

Economic instability and geopolitical turbulence eroded the purchasing power of Uzbekistan's population in 2023, leading to a notable shift towards mass beauty and personal care over premium alternatives. Escalating prices coupled with stagnant…

Laundry care in Uzbekistan encountered notable developments in 2023, marked by a juxtaposition of growth and hurdles. On one hand, the product area experienced an upward trajectory, propelled by the expanding population and rising demand for laundry…

In 2023, juice continues to show positive volume growth as unit prices decrease in line with falling inflation. Rising demand for juice drinks is also a central part of the buoyant performance witnessed in the overall juice category, which are an…

Ice cream is expected to be the standout snack performer in Uzbekistan in 2024, with double-digit percentage constant value growth, as well as healthy volume growth. Local consumers are actively moving from low-cost ice cream options to higher…

The landscape of hot drinks in Uzbekistan in 2023 is primarily shaped by the enduring popularity of tea, particularly green tea. Green tea, holding a significant market share in both volume and value terms, continues to exhibit a positive trend,…

Home insecticides in Uzbekistan is significantly influenced by seasonal patterns and population growth. Hot summers in the region drive heightened sales as consumers prioritise insect control during peak insect activity. The enduring growth of this…

Despite facing formidable challenges such as heightened price inflation and logistical hurdles due to external factors like the Russian invasion of Ukraine, home care in Uzbekistan maintains stability. This stability is underpinned by positive…