Market research on the toys and games industry. Standardised and ...
Market research on the toys and games industry. Standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends and category information.
Video games in the UK returned to value growth in 2023, following a marginal decline the previous year. The category experienced a surge in growth during the pandemic as many local consumers turned to video games as a form of entertainment when they…
The toys and games industry sees positive growth, although with setbacks due to Coronavirus. In traditional toys, long-term opportunities lie in licensing and categories combining play, education and skill-building experience. Broader exposure to…