As the post-pandemic recovery gave way to a world steeped in geopolitical conflict and severe inflationary pressures, the alcoholic drinks industry’s resilience…
View ReportA fall in volumes in 2023 suggests an end to post-pandemic momentum in alcoholic drinks. On-trade recovery has stalled, hampered by the impact of sustained cost…
View ReportIn the dynamic global soft drinks market, strategic adaptation and innovation are crucial for industry leaders. Coca-Cola exemplifies this with focused…
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