Vietnam

The growth in drinking milk products in dairy packaging in Vietnam is due to an increasing awareness of the importance of dairy products in a balanced diet, especially among health-conscious consumers. In addition, drinking milk is seen as a…

In 2023, condensed and evaporated milk, driven by the plain format, with the flavoured format and evaporated milk negligible, is set to remain the dominant category in retail volume and value sales terms. The dominance of plain condensed milk is…

During the review period, low-cost carriers experienced a more significant increase in both sales value and the number of passengers compared to full-service carriers. This growth can be primarily attributed to the more rapid recovery of domestic…

Despite seeing an uptick in economic activity in Vietnam after the pandemic peaking, sales of home video products have been declining during 2022-2023. This is partially due to category maturity and a high penetration rate, which has limited demand,…

Baby and child-specific products turned in a positive performance in Vietnam in 2023, despite potentially challenging demographic trends. The country’s birth rate has been falling in recent years, with the Department of Population reporting an…