Read the latest reports on Western Europe, with local insight, sp...
Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...
Home audio and cinema continues to suffer in Austria amid declining demand for specific audio devices and music consumption shifting to laptops, smartphones and wireless speakers. Sustained demand from a niche consumer base who demands high audio…
In 2024, headphones in Turkey sees a remarkable double-digit increase in volume sales, reaching 11 million units. This represents a significant improvement over the single-digit growth observed in the previous year. This surge is partly due to the…
Demand for headphones in the UK continues to grow, with the category recording 10% retail volume growth in the first half of 2024. TWS earbuds remains the standout performer, with both the mass and premium segments recording dynamic growth in a…
Headphones in the Netherlands is expected to register moderate volume growth. This growth is expected to be driven by TWS earbuds and in particular premium TWS earbuds. It is still an immature segment, with relatively low penetration and consumers…
In 2024, retail volume sales of headphones in Sweden experienced a slight decrease. This decline follows the significant spikes in demand seen during the height of the COVID-19 pandemic. Despite the overall decrease, the demand for headphones remains…
Headphones represent the most dynamic segment of the consumer electronics market in Spain in retail volume terms. Growth is being primarily driven by True Wireless Stereo (TWS) earbuds, particularly the mass market segment. This surge is attributable…
TWS earbuds were the primary driver of volume growth in headphones in Portugal in 2024. The increase in outdoor activities and the return to offices post-pandemic have boosted the use of these devices for listening to music and podcasts, making calls…
There is expected to be an overall volume decline in headphones sales in 2024, with wireless earphones in particular performing badly, with volume sales expected to halve. It is also expected to be negative for TWS earbuds, with a fall in volume…
Sales of headphones achieve small positive growth in Italy in 2024, as consumers are increasingly incorporating the use of headphones into their daily lives, at home, at work, and while on-the-go. This enables people to listen to music, consume media…
In Greece, the best performing headphones are TWS earbuds. Both mass and premium products are prominent within headphones, although mass TWS earbuds enjoy higher volume sales given the shorter lifespan of economy products. TWS earbuds is seeing a…