Western Europe

In 2024, retail volume sales of computers and peripherals in Austria continue to decline at a significant, yet slower pace year-on-year. Demand remains weakened by the extra purchases consumers made during the COVID-19 pandemic and by lower consumer…

Volume growth in computers and peripherals in Denmark in 2024 reflects a stabilisation following a sharp decline in 2023, where absolute volume levels were significantly below historic year-on-year levels. The 2024 results represent a modest recovery…

Volume declines continue in computers and peripherals in 2023, after the boost seen during the pandemic era due to home lockdowns and working-from-home trends. Indeed, there was a dramatic rise in the number of people working from home and using…

In 2023, declining retail volume sales are expected across every product category in computers and peripherals. An important factor in this is that due to the increase in demand during the pandemic, demand has now dropped. In addition, the high…

Computers and peripherals are expected to be the worst performing consumer electronic in 2023, with double-digit volume decline. Part of the decline is related to surge in spending on computers and peripherals during the early days of the pandemic,…

With the COVID-19 crisis, many consumers purchased new computers and peripherals to set up home office spaces or for distance learning, which led to unprecedented peaks in demand. This has been reducing demand for new products over time, given that…

In an over-arching trend, computers are peripherals is seeing overall negative volume growth in 2023. This suppressed performance is attributed to ongoing normalisation of consumer spending patterns following the atypical period of the COVID-19 era,…

Retail volume sales of computers and peripherals registered a further decline in 2023, continuing the trend of the previous year. Such products registered a robust demand in 2020 and 2021, when the COVID-19 crisis forced consumers to spend more time…

Computers and peripherals saw extraordinary growth in 2020 following the outbreak of COVID-19 as consumers rushed to prepare themselves for the switch to home working and virtual classrooms. This growth continued into 2021 as many people continued to…

Sales of computers and peripherals saw a brief return to growth in 2020 as the pandemic forced a shift to homeworking; however, this positivity was short lived with sales declining in retail volume terms in 2021 and 2022 and continuing to decline in…

Computers and peripherals are set to register a steep decline in volume sales in 2023 as consumers are proving reluctant to spend on big items due to the high rate of inflation. Apart from that, the uncertainty caused by the war following the Russian…

Overall demand for computers and peripherals in the UK continues to decline in 2024. This continues a historic trend for this category, which has experienced volume declines over the past few years following the large volume spike when the pandemic…

Computers and peripherals will register stagnant volume sales in 2023, partly due to saturation, but also due to weaker demand following the dynamic growth in 2020. There was a surge in computer and peripheral volume sales at the height of the…

Consumer electronics in Austria continues to witness volume decline in 2024, albeit at a much slower rate than the previous year. The decline in current value terms was significantly smaller, which had much to do with rising unit prices in…

Consumer electronics in 2024 continues to exhibit softness, with volume sales recording a slight decline following a sharp decrease in 2023. Several factors contribute to this ongoing weakness. Consumer demand for electronics is intricately linked to…

Consumer electronics in France continues to face challenges in 2023. Firstly, due to the COVID-19 pandemic, we saw sales spikes during the lockdown period as consumers invested in in-home entertainment. As a result, the penetration rate for most…

In 2023, mixed performances are expected in consumer electronics in terms of volume and value development. Despite the fact that volumes are expected to see a notable decline in 2023, current value sales are set to increase overall. This is primarily…

The picture is expected to be bleak for consumer electronics in 2023, with overall volume sales expected to fall. Continuing economic uncertainty as a result of Russia’s invasion of Ukraine, the significant rise in inflation and tightening monetary…

Consumer electronics is trending downwards in Italy for several reasons. The high rate of inflation prevailing towards the end of the review period and the marked rise in the prices of food and energy have forced consumers to rethink their spending,…

Overall retail volumes remain in a decline in consumer electronics in Norway in 2023, with home video and headphones being the only categories seeing small volume growth overall, attributed directly to individual, well-performing subcategories (e.g.,…

Retail sales of consumer electronics in Portugal declined in volume terms in 2023, albeit at a slower rate than the previous year. While inflationary pressures, driven by surging energy and food prices, receded slightly, demand was constrained by a…

Consumer electronics experienced an overall decline in retail volume sales in 2022 with this pattern continuing in 2023 across nearly all categories. The economic downturn in 2022 alongside high inflation and rising energy prices continues to have an…

Sales of consumer electronics continue to decline in retail volume terms in 2023 with high inflation and economic uncertainty continuing to negatively impact sales. With many households facing a drop in disposable income and with interest rate rises…

Consumer electronics is set to see a significant decline in volume sales in the Dutch market in 2023 driven by challenges brought about by the war in Ukraine, inflation, and the energy crisis. Consumers’ expectations are low and as a result, they…

Demand for consumer electronics in the UK continues to grow, reversing a negative volume trend witnessed over the previous three years. Higher value growth is being driven by further unit price rises, as inflation and production costs remain…

Consumer electronics in Turkey is registering weaker retail volume growth in 2023, compared to 2022 levels, with sales of headphones, wearable electronics and wireless speakers the main driver of volume sales. The year 2023 is proving difficult for…

Demand for headphones has reached its peak in Austria, with volume sales declining significantly for a second consecutive year over 2024. Wireless headphones, and particularly TWS earbuds, have become standard must-haves for most consumers. In…

In the first half of 2024, volume sales of headphones in Denmark experienced a decline but remained relatively comparable to 2023 levels. The product area faced significant challenges due to cost-of-living pressures, a sluggish economic climate, and…

Headphones is one of the better-performing categories in consumer electronics in volume terms in France in 2023 (second to wearables and performing slightly better than mobile phones). However, the category is still showing volume declines, and this…

In a year marked by economic uncertainties, consumer electronics has been negatively affected, especially in terms of volume sales. Consequently, only a few categories are expected to show positive development in both volume and value sales in 2023 –…

Headphones is expected to register double-digit volume growth in 2023 and is expected to be the best performing consumer electronic in 2023. This growth is solely driven by increased volume sales for TWS earbuds, with volume sales expected to fall…

Sales of headphones in Italy are benefiting from the growth of the sports and health industries. As consumers increase their participation in regular sports and physical exercise, they are making greater use of headphones on the go, particularly…

Headphones is one of the few categories enjoying positive volume success in consumer electronics in 2023, thanks to the popularity of TWS earbuds. In line with the trend for wireless speakers, wireless variants of headphones (aka TWS earbuds) are…

Headphones registered a more stable performance in 2023, following a significant decline in volume during the previous year. Sales boomed during COVID-19, when consumers were forced to spend more time working and studying at home. With many consumers…

Apple’s AirPods brand continues to lead the category with it reporting strong growth in retail volume terms during 2023. Apple enjoys an important reputation among consumers for quality while its AirPods are able to seamlessly connect to the other…

When it comes to headphones there continues to be a growing shift to wireless headbands and TWS earbuds with both categories continuing to enjoy healthy growth in retail volume terms in 2023. TWS earbuds remains the largest category with consumers…

Headphones is set to record slight growth in volume sales in 2023, with the category no longer seeing the high level of volume growth experienced during the period of the COVID-19 crisis. With the pandemic over and consumers having already invested…

Demand for headphones in the UK continues to grow, with the category recording 10% retail volume growth in the first half of 2024. TWS earbuds remains the standout performer, with both the mass and premium segments recording dynamic growth in a…

Headphones registered slower volume growth in 2023 as the sharp rise in the cost of living led to a decline in disposable incomes. The devastating effects of the earthquake that took place in February 2023 had a noticeable impact on consumption of…

Home audio and cinema continues to suffer in Austria amid declining demand for specific audio devices and music consumption shifting to laptops, smartphones and wireless speakers. Sustained demand from a niche consumer base who demands high audio…

In 2024, retail volume sales of home audio and cinema products in Denmark continue to decline, reflecting the downtrend established during the review period. This decline is driven by shifting household preferences towards more compact and mobile…

In a cross-category trend, the aftermath of the pandemic-era boost to sales means current sluggish sales in home audio and cinema. Indeed, during the COVID-19 lockdowns, consumers sought products to enable a cinema-style experience at home, therefore…

Home audio and cinema had already experienced negative growth in recent years, especially due to constant improvements in televisions in terms of size, and quality of sound and picture. In 2023, decline is set to continue in retail volume terms, also…

Several factors contribute to an expected significant decline in home audio in 2023. Continuing elevated inflation is reducing consumer purchasing power. In addition, during the early pandemic, there was a surge in spending on home audio, as people…

Italian consumers make considerable use of audio content, from audiobooks to podcasts to listening to music. In recent years, podcasts have seen staggering growth in consumption thanks to the fact that several platforms, such as Spotify, have…

Home audio and cinema remains in a slump in 2023, following the pandemic era when consumers invested in their home entertainment setups during the times of lockdown. As such, following the reopening of society and a return to out-of-home lifestyles,…

Home audio and cinema remained a declining category in 2023, as the growing popularity of advanced and multifunctional alternatives, such as smartphones, wireless speakers, tablets and even smart TVs, weighed heavily on demand. The rising popularity…

Retail volume sales of home audio and cinema continued their long-term decline in 2022, including sales of home cinema and speaker systems, which account for the bulk of retail value sales in the category. Home cinema and speaker systems mainly…

Sales of home audio and cinema are in long-term decline and they continue to fall in 2023, with further declines expected over the forecast period. Most home audio and cinema products have long been considered redundant by most consumers and are…

Home audio and cinema is set to register a decline in volume sales in 2023 as consumers are proving reluctant to spend on big ticket consumer electronics. Furthermore, some categories, such as digital media dock players and hi-fi systems, are…