Read the latest reports on Western Europe, with local insight, sp...
Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...
Eye care is projected to post a moderate rise in retail volume sales over 2023, accompanied by a more substantial increase in retail current value sales. This pattern of volume-value growth mirrors the trend observed in several consumer health…
Eye care is witnessing very marginal volume decline in 2023, although current value growth remains positive. Category sales are underpinned by standard eye care, which remains the largest subcategory as consumers spend more time in front of the…
Retail volume sales of eye care products continued to expand in 2023, albeit to a lesser extent than the previous two years. The return of pre-pandemic lifestyles, including the revival of international travel, gave rise to a growing incidence of…
While digitalisation was already gaining momentum in Spain over the review period, the emergence of the pandemic and subsequent home seclusion, resulting in prolonged time spent at home working remotely and online studying, increased time spent in…
Eye discomfort, including dry and itchy eyes and eye fatigue is becoming increasingly commonplace amongst the Portuguese population. Many companies are still allowing employees to continue to work from home, when it is possible, at least for part of…
Eye care recorded another positive sales performance in 2023 as various background trends contributed to rising demand. In particular, further increases were seen in the already high amounts of screen time that most Norwegian people have on a daily…
Standard eye care is set to continue benefiting from the increasing amount of time consumers are spending in front of digital screens. Sales are expected to deliver steady growth in current value terms in 2023, with this being boosted by unit price…
Eye care category sales continue to post relatively solid retail volume growth in 2023, despite the high costs of living that is putting a squeeze on consumption in Ireland. Many people are still regularly working remotely and frequently choosing to…
Unlike most other OTC categories, in which marketing activities targeted not only the pharmaceuticals community, but also consumers, this was not previously the case in eye care. Companies would reach out to doctors and to chemists/pharmacists in…
Over the review period, eye care continued to benefit from the growing demand for products that can soothe eye fatigue, which is mainly resulting from extended exposure to digital devices, mainly computers, smartphones, TVs and tablets. Sales…