Western Europe

Weight management and wellbeing product sales are set to fall in 2023. One reason for this decline is the new regulations from the European Commission requiring companies to change the ingredients and consistency of products. In addition to this, the…

Weight management is expected to register an increase in current value sales in 2023, partly due to rising inflation due to the energy crisis stemming from the war in Ukraine, which is pushing up average unit retail prices. After strong growth during…

Weight management and wellbeing is seeing steady growth in current value terms in 2023. Sales have benefited from the weather which was unusually warm and dry during the early months of the year. Belgians usually look to weight management and…

With consumers becoming more active again and spending more time away from home going to the gym, doing sports outside, and going on outdoor pursuits such as walking and cycling the overall demand for weight management and wellbeing has decreased…

The Turkish economy is taking longer to recover from the Coronavirus (COVID-19) crisis and high inflation than many other countries, partly due to the upheaval of political elections, as well as two big earthquakes, which affected around 20% of the…

Value sales of vitamins have rebounded in 2023, recording growth for the first time since 2021. Although value growth is much weaker than at the height of the pandemic, and overall retail volume sales are continuing to decline, demand remains above…

Overall, vitamins is projected to register a further decline in retail volume sales over 2023, with a moderate increase in retail current value sales. However, retail volume and current value sales are expected to be higher at the end of the review…

Consumers in Switzerland continue to self-educate on the benefits of supplementation and how to get the necessary nutrients into their diets. Although priority is still given to obtaining vitamins from food as part of a balanced and healthy…

Vitamins saw exceptional growth during 2020, the first year of the COVID-19 crisis, thanks to a strong consumer focus on preventive health and a desire to boost the functioning of immune systems. This exceptional growth meant limited growth…

While growth rates for vitamins in Spain are starting to stabilise following a surge in 2020 in response to COVID-19 that saw consumers looking to strengthen their immune systems, overall demand for both multivitamins and single vitamins remains…