Read the latest reports on Western Europe, with local insight, sp...
Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...
Eyewear is expected to record low single-digit growth in current value terms in Italy in 2024. Growth is set to be supported by Italian consumers’ recovery in purchasing power. Indeed, most categories’ volume sales are expected to see growth on the…
Eyewear in Germany is expected to display positive retail current value growth in 2024, mainly boosted by rising unit prices. A focus on materials and quality, customisation, and personalisation, are all boosting value sales through premiumisation,…
In 2024, eyewear in France is witnessing slower growth compared to recent years, in both retail volume and current value terms. With inflation softening in 2024, French consumers and inbound tourists who can afford to pay for luxury products are…
Rising concern about the prevalence of myopia among children and teenagers, primarily due to excessive screen exposure, has contributed to a renewed focus on contact lenses and solutions. Teenagers in particular often feel self-conscious about…
Contact lenses in the UK are set to deliver solid single-digit volume and current value growth over 2024, which will make it the most dynamic performer in eyewear (in terms of volume growth). After the decline that resulted from the pandemic in 2020,…
Sales of contact lenses and solutions remain driven by daily disposable lenses in the Netherlands, continuing the trend evidenced during the latter part of the review period. Manufacturers are committed to increasing the penetration of daily…
Contact lenses and solutions in Switzerland are set to record minimal current value growth in 2024 despite further price increases. Value sales have almost reached pre-pandemic levels in real terms, as consumers buy more frequently and spend slightly…
Retail volume sales of contact lenses and solutions has been relatively stagnant in Sweden for much of the review period, although there was a slight uptick in 2024. Advanced features and rising prices brought on by inflation has underpinned current…
Retail volume and current value sales of contact lenses and solutions in Spain are expected to see strong growth over 2024, albeit slower compared to 2023. Economic factors in 2024 continue to exert a strong influence on the category. In this vein,…
Contact lenses is set to see mid-single digit growth in current value terms in Italy in 2024, continuing the trend from the previous year, with the category being the most dynamic within eyewear. Growth in the category will be supported by Italians…