Read the latest reports on Western Europe, with local insight, sp...
Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...
In general, Danish consumers display a notable fondness for organic products, with Euromonitor International’s Health and Nutrition Survey 2023 finding that 26% of respondents sought 100% organic products. Moreover, the health and wellness trend is…
Finns are clearly migrating towards fruit/herbal tea, green tea and other tea, which are snatching sales away from black tea. This movement is being powered by the health and wellness trend, as well as Finns’ keenness to experiment with new products…
Fruit/herbal tea has traditionally been a keen area of focus for health and wellness claims in France with consumers attracted to the natural benefits of ingredients such as chamomile, peppermint and fennel, for instance. However, France experienced…
The growing demand for functional beverages was one of the most important trends for hot drinks in Germany in 2022. Coffee has benefited from this generally as an energising beverage, with elevated retail demand fuelled by some German consumers…
Natural remained the leading health and wellness claim in hot drinks in Greece in 2023. Coffee and tea have an inherently natural positioning, which resonates strongly with growing consumer concerns about the potentially harmful health effects of…
As animal welfare and ethical concerns rise in Ireland, vegetarian hot drinks recorded the strongest retail value sales in 2023, with vegetarian coffee accounting for the bulk of sales at EUR39.5 million. While coffee is inherently vegan and…
The COVID-19 pandemic had a significant impact on consumer purchasing behaviour when it came to hot drinks. It led to an increased focus on preventive health and wellbeing with this being sustained in part in 2023 by new innovations. For example,…
Despite holding a low overall value sales share within Spanish hot drinks, demand for organic options rose strongly in 2023. The most significant factor limiting stronger demand for organic products is their higher price points compared to standard…
The lingering impact of the COVID-19 pandemic combined with the economic fallout from Russia's invasion of Ukraine led to skyrocketing unit prices as Sweden experienced spiralling rates of inflation. This led to a drop in disposable income which in…
2022 saw a steep decline in demand for hot drinks in Switzerland and this can be seen as the natural reaction to the strong performances that were recorded in the category in 2020 and 2021, when the strict approach taken to social distancing and home…