Read the latest reports on Western Europe, with local insight, sp...
Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...
Cat food continues to see confident growth in Spain in 2024, in both value and volume terms, with sales outperforming those seen in dog food. This is supported by the rising number of cat-owning households in Spain, along with consumers owning more…
Cat food manufacturers saw raw material and production costs surge in 2022 and while several players initially opted to delay passing cost increases on to consumers so as not to undermine their competitiveness this strategy become unviable for most…
In 2024, cat food in Ireland is expected to continue to see retail current value growth stem from price escalations. However, the rise in the average unit price of cat food is projected to be slower than in 2023. This is predicted to lead to a lower…
There has been a growing demand for high-quality customer service when owners go shopping for their cats, with people increasingly looking for treatments and services as well as food and products for their beloved pets. Pet City, which is the leading…
Trading down did not have a significant impact on sales of cat food in 2023 despite price increases and a sharp rise in the cost of living. The quality of the cat food remains a top priority for Finns and thus they are generally reluctant to trade…
With the total pet population in Denmark shrinking due to the rising cost of living and the resumption of pre-pandemic routines, overall demand for pet products slowed in 2023, and this is set to continue in 2024. In the other pet products category,…
In Denmark, the pet population is declining due to rising living costs and a return to pre-pandemic lifestyles. 2023 registered a decrease in new dog registrations, signalling a probable reduction in the overall canine population by the end of 2024.…
In Denmark, other pet foods, such as that suitable for birds, fish, small mammals, and reptile food, has continued to decline in retail volume terms throughout the latter half of the review period, including in 2023. This contraction is tied to a…
In 2024 dog food Denmark is poised for modest volume growth and somewhat slower current value growth than seen in the previous year of the review period. This limited expansion is due to category maturity and a declining dog population, influenced by…
In 2024, cat food in Denmark is poised for growth, albeit slightly below the level seen in 2023. This subdued performance is partly due to a reduction in the cat adoption rate, linked to Danes returning to pre-pandemic routines and grappling with…
Pet products in the UK continues to be challenged, experiencing slow positive value growth driven by inflation. Pet owners remain reluctant to invest in discretionary pet products, caused by the enduring impact of inflationary pressures. This is…
The cat litter category has evolved a lot over the years and continues to do so. Manufacturers and consumers of cat litter are increasingly favouring products with sustainable materials and options which provide greater comfort to cats. As seen in…
Cat litter sales saw dynamic double-digit growth in current value terms in 2023 although this was largely due to the general increase in prices rather than a significant increase in demand. A similar pattern has continued into 2024, albeit prices…
Sales of pet products are expected to record moderate growth in value terms in 2024. Pet products continue to grow in value in Belgium, as inflation has also hit these types of products causing price rises. However, many owners have reduced the…
Persistent challenges of inflation and ongoing supply chain disruptions that characterised 2023 are still being observed in pet care in the UK, although unit price growth is starting to slow. Multinational pet food companies face ongoing obstacles…
Pet care was among the hardest hit industries by inflation and general price increases in Italy, at least in the first half of 2023. However, these price increases were not seen across the board in all distribution channels, with the biggest…
France’s pet population remained relatively stable in 2023, albeit dropping slightly from the peak in 2022 as financial pressures took their tool and consumers looked for savings. When looking at dogs, small and medium-sized dogs remained the most…
Despite a slowdown in the Belgian pet population, the pet care industry continues to benefit from an increase in food volume growth and a moderate increase especially of cats and dogs. The population slowdown has been consistent since the aftermath…
In 2024, against the current economic challenges and an observable decline in the dog and cat populations in 2023, a distinctive 6% surge has been witnessed in the small mammal/reptile population in the UK. This rise can be attributed to the…
Other pet food registered a slight decline in retail volume terms in 2023 although this was supplemented by an increase in current value terms, with value growth boosted by price increases implemented by companies in response to rising costs. Despite…
Sales of cats and dogs in pet shops and superstores and garden centres is now forbidden due to a new law that came into effect on 1 January 2024, but the sale of small mammals, birds, fish and reptiles remains authorised. Nonetheless, in late 2022,…
The value sales of other pet food in Belgium are set to rise in 2024. However, the populations of reptiles, birds and fish continue to drop as the cost of housing and looking after these animals has risen over the previous couple of years. The…
Despite a slowdown in the unit price growth of dog food in the UK, influenced by a reduction in energy and electricity costs, manufacturers and suppliers are still passing on some costs to end consumers. Challenges resulting from key commodities such…
Sales of dog food recorded modest growth in retail volume terms in 2023 but this this was still relatively impressive given the economic challenges facing many owners and the impact of significant price rises on the market. The price increases seen…
Dog food registered double-digit growth in current value terms in 2023 but this was largely due to the impact of price rises with sales declining in retail volume terms in both dry and wet dog food. A similar pattern has continued into 2024 with…
Value sales of dog food in Belgium are expected to rise in 2024. Despite inflationary measures, increased prices, and a higher dog abandonment rate than in previous years, the dog population is still growing, albeit at more moderate levels than in…
In 2023, the UK experienced a marginal decline in the cat population, whereby the rate of abandonment surpassed the rate of adoption, resulting in an overall retail volume decline for cat food. Despite the increasing popularity of cats as companions,…
Sales of cat food recorded moderate volume growth across all categories in 2023. This was accompanied by strong growth in current value terms which was largely the result of elevated inflation and price increases introduced by retailers and companies…
There are far more cats than dogs in France and while the cat population decreased in 2023 it is expected to stabilise in 2024 and could even increase slightly. Local associations reported a drop in pet adoptions in 2023 whilst abandonments remained…
Sales of cat food are expected to register a moderate rise in value terms in 2024. The cat population in Belgium continues to rise albeit at a slower rate than the rate seen in the immediate aftermath of the COVID-19 pandemic and lockdowns. However,…
Technological advances in 2024 will continue to reshape consumer behaviour. This annual report explores the top five digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this report’s edition…
This report examines inflation levels and drivers globally and in key countries in Q4 2023 and 2024. Global inflation is moderating, although divergence remains among the key economies. Higher volatility in the energy markets and disruption of…
In the upcoming years, consumers and businesses face an array of challenges, with income inequality, mass migration and rising uncertainty about another crisis being among the major ones. Nevertheless, within this lie untapped opportunities. This…
Consumers are facing increased pressure from rising prices as global inflation reaches 7% in 2023. The impact of higher costs of living is felt from top earners in developed markets to struggling households in emerging and developing countries.…
Despite ongoing inflationary pressures, pet products continued to show modest growth in current value terms in 2023. With consumers returning to increasingly busy lifestyles, the acknowledged role of pets in creating balance in otherwise stressful…
Pet care recorded further growth in current value terms in 2023, despite an overall decline in volume. While inflation remained a key factor in boosting value sales, higher-quality, premium products with added benefits also supported growth to some…
Consistent with a return to busier, more hectic lifestyles in 2023, a growing number of consumers opted for perceived lower maintenance pet options, such as small mammals or those kept in an aquarium or terrarium. As a result, other pet food…
Dog food recorded positive growth in both volume and current value terms in 2023, following the sluggish performance of the previous year. While value growth was driven partially by price increases, premiumisation and specialisation trends also…
Cat food recorded further growth in current value terms in 2023, despite a double-digit decline in volume. This was mainly due to inflationary pressures, as manufacturers passed on the rising costs of raw materials to consumers. The trend towards…
Now in its seventh edition, this report explores the top digital shopper trends that will redefine commerce the most in the year ahead. Some of the trends included in this edition touch on topics such as second-hand shopping, community group buying,…
This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…
This report examines inflation levels and drivers globally and in key countries. Global inflation is reaching a peak, although geopolitical risks and uncertainty in the energy market remain key risks. The impact varies between countries, with…
After the spike in demand seen in Western European cat food sales in 2020, followed by another above-average performance in 2021, growth was slowing in 2022. Home seclusion due to Coronavirus (COVID-19) saw pet adoptions spike, although cat…
The briefing introduces the Cities Households Necessities Spending Index. The index ranks 1,075 cities by household expenditure on non-discretionary items, namely food, housing, and clothing and footwear. This analysis focuses on 160 major cities.…
Slower growth, surging inflation, rising geopolitical risks and an accelerating deglobalisation trend are factors shaping the global economic, financial and trade landscape in 2022 and beyond. Despite the challenges, there are opportunities for…
After a growth spike in 2020, due to Coronavirus (COVID-19), dog food will continue to record positive real value growth in 2021 as well as throughout the forecast period. Consumers in home seclusion were adopting new pets for companionship, while…
The growing popularity of subscription boxes has led to a rise in M&A activity and funding for subscription box start-ups. Available across industries, they target specific consumer needs through different subscription models: pure convenience,…
The coronavirus (COVID-19) pandemic has triggered the most severe global recession since World War II. In Q4 2020, the end of the pandemic started as countries began administering effective vaccines among the population; however, vaccine distribution…