Read the latest reports on Western Europe, with local insight, sp...
Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...
Apparel and footwear specialists saw current value growth in 2023. Inflation and continued price increases have been driving more and more consumers into the second-hand market, which is gradually gaining ground in Greece. Recently, the Bulgarian…
Following Olympia’s EUR50 million investment in Public, which left Olympia owning 98% of the Public-Media Markt venture in Greece and Cyprus, the Media Markt stores have been rebranded Public + home and specialise in white appliances. Consequently,…
Convenience retailers witnessed growth in Greece in 2023 as more and more people visited their stores for their daily purchases. This trend started during the COVID-19 crisis, when consumers procured essential goods from nearby stores, and now it has…
Direct selling saw sales fall significantly in Greece in 2023. Since direct selling requires not only sales and interpersonal skills, but also strategic thinking, Oriflame decided to start blogging about how people can use direct sales techniques to…
The discounters channel saw an upward trend in Greece throughout the review period, which continued in 2023. The challenging economic conditions and high rate of inflation prevailing towards the end of the review period served to bolster consumer…