Western Europe

Gum is set to post a decline in volumes while value sales rise in current terms in Switzerland in 2024. Both the fall in volumes and the rise in value can be attributed largely to rising prices. In the context of the rising cost of living pushing…

Gum is among the snacks categories losing significant volume sales in the Netherlands in 2024, thanks largely to persistent unit price hikes continuing on from 2023. Consumers are opting to purchase gum less frequently, resulting in further volume…

Maintaining its positive performance from 2022 and 2023, gum in the UK continues to enjoy positive growth in both volume and value terms in 2024. The category, which suffered significant losses during the pandemic due to limited time spent outside of…

Despite the negative effects of high inflation on consumer budgets, gum in Turkey is expected to record a second consecutive year of slight retail volume growth over 2024. In addition to traditional breath freshening attributes, consumers have been…

With much-reduced impulse and on-the-go consumption occasions in 2020 due to Coronavirus (COVID-19) lockdowns, closures and travel restrictions, impulse and unpackaged ice cream sales declined, resulting in a negative performance by the overall…

Ice cream sales in Austria are set to record stable volume growth during 2024 following its slight decline in 2023. Ice cream is shaped by new product launches, line extensions and new, interesting flavours. In addition, sales are dependent on the…

Ice cream consumption in Belgium is traditionally very much dependant on the weather. Following the exceptionally hot spring and summer of 2022, weather conditions in Belgium were not as good in 2023. This factor, coupled with strong price increases,…

Even though Danes love ice cream and consume quite a lot of it, the category has struggled in volume terms in 2022 and 2023 due to rising prices. Rising electricity prices contributed to the increased cost of transporting and storing ice cream…

The market for ice cream in Finland is expected to see a stable demand in 2024, despite high unit prices. The product Is very popular in the country, with per-capita consumption levels being amongst the highest in Europe. While sales peak during the…

Sales of ice cream declined sharply in retail volume terms in 2023, with France experiencing lower temperatures and greater instability in the weather than in 2022. Whilst value sales grew this was due to price rises, with volume sales fell across…

After enduring prolonged home seclusion during the pandemic and various restrictions imposed on foodservice and leisure activities, German consumers continue to eagerly seek activities outside of their homes in 2023 due to greater freedom. This shift…

The market for ice cream in Greece will see an improved performance in retail volume terms in 2024, following the losses experienced during the previous two years. Sales will benefit from the easing of the annual rate of inflation, which will…

Ice cream in Ireland in 2024 is recovering, having been one of the snacks categories most severely impacted by inflationary pressures. The heightened cost of milk, sugar and cocoa, key ingredients in ice cream production, led to high single0digit…

Ice cream remains in a small negative volume slump in Italy in 2024, albeit with sales improved from 2023. Meanwhile, value is better supported by inflated prices. The overall negative performance is being affected by a slump in take-home ice cream,…

In 2024, ice cream in Norway is witnessing a rush of new launches. Diplom Is, for example, is balancing its product portfolio with old classics and new innovations in impulse ice cream. At the same time, the player continues to invest in salted…

Ice cream in Portugal is achieving positive volume and value growth in 2024, in both on-trade and off-trade terms. However, consumption is somewhat suppressed in foodservice, as financial pressures mean consumers are limiting their spending when…

In 2024, ice cream sales have seen steady volume growth, thanks in part to the strong performance of impulse ice cream and the solid performance of multi-pack ice cream. While large retail chains typically do not offer impulse ice cream for on-the-go…

Ice cream is set to see current value growth in Sweden in 2024. Swedes are big ice cream lovers, consuming around 10 litres per capita annually. Ice cream is a notable feature of the Swedish lifestyle during good summer weather, while also being…

Ice cream is set to see current value growth in Switzerland in 2024, while volumes are also expected to rise during the year. Factors driving this positive performance include the consumer demand for indulgence, hot summer weather, and manufacturers’…

Ice cream in the Netherlands is suffering volume sales declines in 2024. Amid a shift from retail to foodservice, the increase in the latter is not enough to offset the losses in the former in terms of total volume sales. Persistent price rises are…