Read the latest reports on Western Europe, with local insight, sp...
Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...
Baby food is facing challenges in Sweden, with the declining birth rate dampening retail volume sales. However, due to inflation and increasing production costs, baby food saw fast price rises in 2022 and continued to face growing prices at the…
As Swedes spent more time outside homes and ate out more, the elevated need for butter and spreads, as witnessed during the pandemic, was normalised. Nonetheless, while the demand declined, the unit prices increased due to inflation and growing…
Swedes consume cheese on many occasions during the day; for breakfast with sandwiches and using it in meals, while premium cheese is often indulged on and offered on cheese platters. As such, some cheeses are specifically positioned to be indulgent…
Following the outbreak of COVID-19, sales have continued to normalise, with Swedes ventured back to their workplaces, and eating out more often. However, the unit prices hikes seen in 2022, continued to grow in 2023, driven by the inflation and…
Drinking milk products in Sweden witness relative stability in 2023. Nonetheless, cow's milk consumption continues to drop as plant-based milks, new launches, and strong marketing allure consumers away. In addition, Swedes are often eating out,…