Western Europe

Processed meat, seafood and alternatives to meat continued to see the normalisation of volume sales in 2023. Foodservice volume sales recovered at the expense of retail volume sales as Coronavirus (COVID-19) and related restrictions eased and lifted.…

In 2023, processed meat and seafood in Switzerland continued to perform well. While there is a marked shift toward poultry consumption, red meat still represented the largest proportion of meat consumed in the country. Swiss consumers are…

Sales of meat and seafood substitutes in Austria experienced a temporary decline in retail volume terms in 2022, attributed to various factors such as supply chain disruptions, economic uncertainty and shifting consumer preferences. The category…

In 2023, retail volume sales of processed meat, seafood and alternatives to meat remained in decline due to inflationary pressures. Since 2022, increases in the cost of raw materials, shipping costs, labour wages and energy have led to substantial…

In 2023, the growth of processed meat in Ireland was driven by robust demand from the UK and EU, comprising 43% and 47% of the total value of Irish beef exports, respectively. Furthermore, there were promising opportunities in Asia, notably China,…

Processed meat, seafood and alternatives to meat recorded severe losses in retail volume sales in 2022, and decline is set to continue in 2023, although at a slower rate, with demand being heavily affected by the cost-of-living crisis. As consumers…

Processed poultry continues to grow in volume terms across chilled, shelf stable and frozen formats. Italy is amongst the leading poultry breeders and producers in Europe, and Italian consumers are tending to increase their consumption of poultry…

Sales of processed meat, seafood and alternatives to meat saw dynamic growth during the pandemic as consumers were forced to eat more meals at home, but with the health crisis now over retail volume sales are gradually stabilising. While sales are…

The demand for rice, pasta, and noodles in Austria rebounded in 2023 after retail volume sales declined sharply in 2022. As consumers looked for convenient meal solutions amidst busy lifestyles, rice, pasta, and noodles emerged as go-to options for…

Rice, pasta and noodles is feeling the impact of the war in Ukraine. Wheat prices, having surged in 2022—continuing a trend from previous difficult harvests in North America— have led to soaring retail prices of dry pasta. Despite a semblance of…