Western Europe

Digestive remedies reported much stronger value growth in 2023 as consumers started eating outside the home once more, with greater exposure to bacterial infections. Sales of diarrhoeal remedies have increased as a greater number of consumers deal…

In 2023, minerals are the most sought-after dietary supplement in Switzerland. Protein supplements, probiotics and calcium have been showing the highest demand among dietary supplements. Herbal and traditional supplements, on the other hand, have…

Dermatologicals continues its positive development in 2023, although value growth has subsided slightly compared to 2022 levels. On balance, value sales are still stronger than the pre-pandemic era when demand dropped amid social distancing and home…

Cough, cold and allergy (hay fever) remedies have witnessed stronger growth in 2023, due to warmer weathers and increased time spent out of the home. Warmer weather in Switzerland has led to an increase in pollen and the incidence of allergic…

Consumer health witnessed a solid performance in 2023, with current value growth gaining momentum for the fourth consecutive year. Overall there has been little change in the price of OTC products, despite the slightly higher inflation rate in 2023,…

Overall, there is set to be a decline in consumer appliances in retail volume terms at the top level in 2023. This comes as a result of declines in both major and small appliances. Major appliances is, however, expected to experience a much stronger…

After a year of falling off-trade volume sales in 2022, 2023 is set to see a continued decline in demand for concentrates. The decrease in off-trade volume terms is expected to be especially marked by the decline in powder concentrates, which is set…

Within apparel and footwear, childrenswear was the least affected by COVID-19 and lockdowns, so the high growth recovery rates seen in apparel for adults are not as evident in childrenswear in 2023. Widespread and ongoing economic uncertainty is…

Purchasers of childrenswear focused on quality and less at quantity as they became more mindful of personal finances and textile waste. Still high inflation in 2023 translated into retail current value growth, despite the decline in retail volume…

The cost of living increased sharply across the UK during 2022 and into 2023. Due to a strong increase in the overall cost of production, and rising unit prices, reaching and often surpassing 10% rises, carbonates is set to experience increases in…

Breakfast cereals in Portugal has been significantly impacted by rising costs and cereal shortages, leading to a notable increase in consumer demand for private label lines. These private label products, known for their affordability and diverse…

Breakfast cereals have witnessed strong price inflation in recent years and this trend remains prominent in 2023. Many Greeks are opting to make their own cereals instead of buying packaged cereals, guided by a plethora of easy recipes available…

Bottled water is set to continue to experience total current value growth in 2023. 2022 marked a year of dynamic growth for bottled water, due to the return of on-the go consumption and a warmer and longer summer. In 2023, growth is set to continue,…

Baked goods underwent two price adjustments, based on annual yield and announced annual wheat prices. The aim was to keep price increases for unpacked leavened white bread below the rate of inflation, which was very high, to provide affordability. To…

Baked goods in Portugal in 2023 is seeing a shift in consumer purchasing patterns, predominantly influenced by the persisting impact of inflation. Despite a decrease in inflation rates, the purchasing power of consumers remains constrained. Bread, a…

Inflation and regular price increases have significantly affected the baked goods category in 2023. Amid rising costs, bakeries suffered a significant drop in revenues, meaning price increases were essential as most players could not absorb the…

Inflation and the cost of living crisis affected the performance of apparel and footwear in Greece in 2023, with price increases resulting in substantial current value growth across all categories. Volume sales increased, too, post-COVID-19; however,…

After two challenging years due to the Coronavirus (COVID-19) pandemic, the recovery of apparel and footwear started in earnest in 2022, but retail volume sales did not return to the 2019 level. On the other hand, high inflationary pressure on…

A post-COVID-19 return to business travel and events such as christenings and weddings benefited apparel accessories in 2023, with a notable increase in volume sales of ties. Belts, too, are benefiting from a return to office work and socialising and…

Given the economic uncertainty at the end of the review period, Austrian consumers purchased fewer apparel accessories. While the boom in fashion face masks (“other” apparel accessories) ensured a positive retail volume growth performance overall in…