Read the latest reports on Western Europe, with local insight, sp...
Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...
The challenges faced by the wipes category were similar to those affecting other tissue and hygiene products, with the inflation crisis causing a shift in consumer behaviour and priorities. The drop in demand for wipes was associated with the…
In 2023, in the wipes product area in Norway there was a notable increase in product claims focusing on clean wellness, highlighting the absence of harmful substances and the use of plant-based or natural ingredients. This trend is driven by…
2023 was marked by considerable challenges with regard to the raw materials required for tissue and hygiene products. Dramatic fluctuations in cellulose prices alongside general inflation led to rising costs for most players which they were forced to…
Tissue and hygiene experienced robust value growth in Norway in 2023, driven primarily by persistent inflationary pressures. While inflation moderated from its 2022 spike, it remained elevated historically, resulting in notable percentage increases…
For nearly 40 years. the Spanish Public Health system has included adult incontinence protection in the list of Rx/reimbursement medical products. These products can be purchased through e-commerce and in health and beauty specialists with the…
Unit price points for Rx/reimbursement adult incontinence experienced a high but moderating spike in Norway in 2023. This increase can be attributed to inflationary pressures, including rising input costs such as energy, materials, labour, and…
Despite challenging economic conditions, limited purchasing power, and elevated inflation, retail tissue showed resilience with it recording double-digit growth in current value terms for the second consecutive year in 2023. However, it is important…
Household spending power in Norway is under strain due to the combination of price inflation and higher interest rates, leading to a more cautious approach to purchasing decisions. With inflation persisting at a rate of 5% in 2023, according to…
Retail adult incontinence remained one of the more resilient categories in tissue and hygiene in 2023 with it recording growth both in current value terms but also retail volume terms. This was in large part due to the essential nature of these…
The growth of retail adult incontinence in Norway in 2023 continues to be predominantly driven by the ageing population. Factors such as increased awareness, improved availability through grocery retailers, reduced stigma surrounding incontinence,…