Western Europe

Turkey is facing rising authoritarianism, along with the undermining of its secular society and democracy. Earthquakes in early 2023 are to negatively affect economic development considerably and increase state spending, whilst they have also clouded…

Sales of both cigars and cigarillos recorded solid retail volume growth in 2022. Many smokers consider cigar smoking as an occasional indulgence rather than a daily necessity, and are less likely to try to quit smoking or to reduce their consumption…

The long-term trend of declining volume sales of cigarettes continued in 2022, with consumers increasingly aware of the levels of harmful chemicals in tobacco smoke. Cigarettes posted negative performances in both retail volume and current value…

When the pandemic first arrived in Turkey in 2020 it resulted in bath and shower recording very strong growth in its packaging unit volumes thanks to an increase in demand for personal hygiene and self-care products. Bath and shower has since…

Within the pack types used in the packaging of toothpaste, squeezable plastic tubes accounted for the dominant share in 2022, with folding cartons the next biggest pack type. Toothpaste brands are increasingly launching sustainably packaged products…

Skin care packaging in Sweden continued to record positive growth in 2022 not just due to the demand for these products among the local population but also as a result of its emphasis on sustainable packaging materials, minimalist designs and a…

In 2022, folding cartons took over from HDPE bottles as the main pack type in unit volume terms in UK beauty and personal packaging. This can be attributed to the fact that, in addition to being lightweight and easy to carry, folding cartons also…

Squeezable plastic tubes are an important pack type in Switzerland’s beauty and personal care market, used to package products within oral care, skin care, sun care and other categories. Globally, a shift is being observed in the manufacturing of…

Flexible paper packaging continued to lose share to folding cartons and flexible plastic in beauty and personal care in Spain in 2022. This can be attributed to the fact that, when compared to flexible paper, flexible plastic and folding cartons are…

In the post-pandemic period, people are spending a lot more time outside their homes, helping to boost the use of colour cosmetics in 2022. Make-up as a concept was also starting to be seen as a form of self-expression and self-care, promoting mental…

Hair care is the largest beauty and personal care category in Germany in terms of retail unit volume sales, and continued to grow in 2022. The growth of hair care benefitted retail packaging unit volume sales of the leading pack type in the category,…

The large size of the oral care packaging category in the French beauty and personal care industry can be attributed to a cultural emphasis on personal care and grooming, with oral health seen as an essential aspect of overall hygiene and beauty in…

Relatively high taxes and a lack of fiscal discipline are negatively affecting economic freedom, whilst France is prone to significant social unrest. Economic momentum is slowing, as higher borrowing costs adversely impact investment and confidence,…

In early 2021, travel for Austrian consumers remained restricted, largely to within the EU. This maintained a limit on the opportunities to use and, therefore, the demand for sun care. As international travel started to show a significant recovery,…

Skin care saw healthy retail current value growth in 2022, although retail volume sales dropped following slight-to-moderate increases through the review period, including during the height of the Coronavirus (COVID-19) pandemic in 2020 and 2021.…

Premium beauty and personal care recorded strong retail current value terms in 2022. The retail current value growth rate was higher than that seen in mass beauty and personal care. The reasons for this performance were, on the one hand, significant…

Oral care derived benefits from increased consumer awareness and interest in oral care, in line with the health and hygiene trend in the wake of the Coronavirus (COVID-19) pandemic in Austria. The demand for oral care products was on the rise in…

Men’s grooming saw a marginal increase in retail volume sales and strong rise in retail current value sales in 2022. This followed two years of decline, largely due to the effects of the Coronavirus (COVID-19) pandemic. The improved performance of…

Mass beauty and personal care continued to account for the vast majority of overall beauty and personal care retail value and volume sales in 2022. Mass beauty and personal care recorded strong growth in retail current value terms, albeit boosted by…

Hair care generates a healthy share of overall beauty and personal care retail sales in Austria. In 2022, hair care accounted for the second-highest retail value share in beauty and personal care, behind skin care. The demand for hair care was stable…