Read the latest reports on Western Europe, with local insight, sp...
Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...
Athens and Larissa stand out as Greece’s most economically dynamic cities, with Larissa demonstrating the greatest potential for future economic expansion. However, Greek cities will face enduring challenges. In the short term, this includes a global…
In 2023, mixed performances are expected in consumer electronics in terms of volume and value development. Despite the fact that volumes are expected to see a notable decline in 2023, current value sales are set to increase overall. This is primarily…
In 2023, declining retail volume sales are expected across every product category in computers and peripherals. An important factor in this is that due to the increase in demand during the pandemic, demand has now dropped. In addition, the high…
Vienna is set to remain Austria's most populous city by 2027 while Linz leads in disposable income per capita. Austria's cities boast high internet connectivity, paving the way for 5G network adoption and digital transformation. Salzburg, Graz and…
This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s 10 focus megatrends and insights as to how each trend has manifested in the UK.
Zurich is projected to remain the most populous city and the leading city economically in 2027, driven by its strong consumer market and high disposable incomes. However, Lausanne faces challenges, with the highest inflation rate among major cities…
In 2022, Sweden experienced population growth, driven by increased immigration, notably from Ukrainian citizens seeking refuge due to the Russian-Ukrainian conflict. Millennials became the largest generational cohort, shaping consumer behaviour with…
Madrid and Bilbao are vibrant economic hubs in Spain, while Palma de Mallorca is set to record the highest population increase between 2022 and 2027. Madrid and Palma de Mallorca are set to lead in digital connectivity among cities. Palma de Mallorca…
Retail current value sales of premium and luxury cars grew by 22% in 2023 to total SEK58.5 billion. This was due to rising demand from higher-income consumers, with expenditure proving resilient despite wider macroeconomic headwinds. The demand for…
Personal luxury retail current value sales rose by 11% in 2023 to reach SEK15.2 billion, with growth supported by leading brand owners like E Saether AB, Hugo Boss AB and L’Oréal Sverige AB. Growth in 2023 was fuelled by consumers investing in luxury…
Personal luxury retail value sales increased by 18% in 2023 to amount to PLN6.6 billion, supporting growth recorded by leading brand providers, such as L’Oréal Polska Sp zoo, Kering SA and Chanel SA. Sales fell by 19% in 2020 due to the pandemic, but…
Cork and Limerick shine as Ireland’s most economically dynamic cities, with Limerick displaying the greatest potential for future economic expansion. Nonetheless, Irish cities will confront persistent challenges. In the short term, these encompass a…
Retail current value sales of fine wines/champagne and spirits grew by 19% in 2023 to total SEK2.6 billion, boosted by consumers’ desire to enjoy themselves after the coronavirus (COVID-19) pandemic. Socialising is a priority for many consumers,…
Despite macroeconomic adversity on a global scale, tourism in 2023 was on the rise, with a growing number of visitors taking their holidays in Sweden. The number of foreign tourists in Sweden increased significantly in spring. In the big cities, it…
This Megatrends report highlights long-term trends resulting from shifts in consumer values and behaviour. It provides a summary of each of Euromonitor International’s eight focus megatrends, and insights as to how each trend has manifested…
Norway enjoys considerable economic freedom and adheres strongly to the rule of law, whilst state finances are in rude health. Output development is slowing, owing to challenges for the global economy, but inflation is under control and exports have…
The success of the Super Mario and Barbie movies will further accelerate the digitalisation of young adults’ childhood favourite toy characters. More toys and games companies are making film adaptations of classic toys to generate additional revenues…
Retail current value sales of premium and luxury cars increased by 2% in 2023 to total EUR4.7 billion. This performance owed much to heightened demand from high-earning consumers, who were better able to show resilience against macroeconomic…
Value sales of premium and luxury cars fell by 6% to total CHF5.8 billion in 2023. Wealth determines the degree of demand that exists for premium and luxury cars, and sales are reliant on high consumer confidence amongst a niche consumer demographic.…
Retail current value sales of premium and luxury cars rose by 8% to total EUR7.7 billion in 2023 due to augmented demand from affluent buyers, who were able to resist macroeconomic challenges. Wealth determines the degree of demand that exists for…