Read the latest reports on Western Europe, with local insight, sp...
Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...
Consumers in Italy have become more conscious of the importance of following a healthier diet, but despite this they still crave indulgences. As such, Italian consumers are increasingly looking for no fat and no sugar cakes and that are rich in…
The strongest trend in health and wellness soft drinks in Italy in 2023 concerned the development of low sugar and no added sugar soft drinks. This was linked to the growing media attention on Italy’s rising obesity rate and the health risks…
The outbreak of COVID-19 adversely affected the consumption of snack bars with these products having fallen out of favour as consumers spent more time at home. However, as restrictions were lifted, and consumers started to spend more time away from…
The COVID-19 pandemic had a significant impact on consumer purchasing behaviour when it came to hot drinks. It led to an increased focus on preventive health and wellbeing with this being sustained in part in 2023 by new innovations. For example,…
Healthy and sustainable food continues to be a topic of primary importance for many Italians, who not only want to improve their own health but also contribute towards improving the health of the planet. This is contributing towards a rapid rise in…
Organic products came to the fore in several categories within cooking ingredients and meals in 2023. As demand has risen, retailers’ shelves have become increasingly crowded with organic products, with many stores creating specific areas dedicated…
Volume sales of home video products are experiencing growth in Denmark in 2024, primarily driven by improving household sentiment due to a moderating inflation rate and a pause in interest rate hikes. This positive economic environment encourages…
In 2024, retail volume sales of home audio and cinema products in Denmark continue to decline, reflecting the downtrend established during the review period. This decline is driven by shifting household preferences towards more compact and mobile…
The health and wellness industry continues to gain greater significance overall, particularly in the wake of the pandemic, as consumers have become more cognisant of the negative impact of processed food and a range of drinks on their health and…
In the first half of 2024, volume sales of headphones in Denmark experienced a decline but remained relatively comparable to 2023 levels. The product area faced significant challenges due to cost-of-living pressures, a sluggish economic climate, and…