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Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular understanding of the essential trends and data shifts particular to individual countries.
Read the latest reports on Western Europe, with local insight, sp...
Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...
With high per capita consumption in the country, RTD tea grew in both off-trade and on-trade volume sales over 2023 despite losing share to other soft drinks categories. While the recovery of the tourism industry boosts on-trade, off-trade records a…
RTD tea is projected to continue to post off- and on-trade volume growth over 2023, albeit at much slower rates than in 2022. Both still and carbonated RTD tea continued to see volume growth at the end of the review period. Still RTD tea has enjoyed…
The penetration of RTD Tea sales in supermarkets remains low, and the bulk of the retail volume is derived from the impulse channel. As impulse purchases drive consumption, RTD tea is less impacted by the cut in consumer spending that is challenging…
RTD tea saw retail volume growth slow in 2023 due to rising prices caused by higher inflation and increased production costs. Inevitably, consumers have become more price-conscious, with many seeking more affordable RTD tea products and taking…
RTD tea volume sales saw healthy growth in 2023 thanks largely to rising demand in two key areas – the emerging carbonated RTD tea and kombucha category, which saw double-digit volume growth during the year, and reduced sugar RTD tea. Both these…