Western Europe

Read the latest reports on Western Europe, with local insight, sp...

Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...

 
Strategy Briefing

Playtime at the Movies: How Big Screen Features Propel Toy Sales

Oct 2023

The success of the Super Mario and Barbie movies will further accelerate the digitalisation of young adults’ childhood favourite toy characters. More toys and games companies are making film adaptations of classic toys to generate additional revenues…

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Strategy Briefing

Plant-Based Dairy in Western Europe

Nov 2022

Growth in plant-based dairy continues to be strong in Western Europe, with these products enjoying expanding distribution and rising consumer awareness. Other plant-based milk continues to take share from soy drinks, while plant-based yoghurt and…

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Strategy Briefing

Oral Care in Western Europe

May 2021

Oral care sales in Western Europe stagnated over 2015-2020, yet are expected to see further growth from 2020 onwards. Toothpaste and toothbrushes constitute the bulk of oral care sales across the region, with sustainable products and products with…

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Strategy Briefing

Nostalgia in Western Europe

Jun 2021

Nostalgia was a trend prior to 2020, but as lifestyles continue to be disrupted by COVID-19, consumers spend more time in their homes to stop the spread of the virus and increasingly turn to nostalgia to help them cope with the anxiety, stress and…

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Strategy Briefing

New Economic Reality: Rising Energy Pressures

Jul 2023

The global energy crisis has had far-reaching implications for consumers, businesses and entire economies, highlighting the importance of the global energy transition and boosting energy efficiency, while creating opportunities for innovation and…

USD 1,475
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