Western Europe

Read the latest reports on Western Europe, with local insight, sp...

Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...

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Country Report

Breakfast Cereals in Finland

Nov 2023

Breakfast cereals witnessed the normalisation of demand towards the end of the review period as foodservice continued to bounce back from the devastating impact of the Coronavirus (COVID-19) pandemic. As foodservice volume sales rebounded, retail…

USD 1,195
Country Report

Breakfast Cereals in Denmark

Nov 2023

Breakfast cereals, along with most packaged food categories, faced notable price hikes in 2022, precipitated by high inflation and wheat shortages. Thus, the category saw double-digit growth in current value terms in 2022 but a slight decline in…

USD 1,195
Country Report

Breakfast Cereals in Belgium

Nov 2023

In 2023, Belgian breakfast habits have undergone a notable shift with a pronounced inclination towards home consumption amidst the ongoing strain on disposable incomes. As such, breakfast cereals is seeing a rise in demand, recording positive volume…

USD 1,195
Country Report

Breakfast Cereals in Austria

May 2024

Sales of breakfast cereals in Austria experienced a notable rebound in 2023 following the decline in retail volume sales observed in the previous year. Shifting consumer preferences, increased product innovation and evolving lifestyle trends all…

USD 1,195
Country Report

Bottled Water in Turkey

Dec 2023

As health consciousness gains pace in Turkey, the trend towards consuming natural beverages that supports immunity is gaining further momentum. The emphasis on healthy living has persisted post-pandemic, fostering a stronger preference for beverages…

USD 1,195
Country Report

Bottled Water in the United Kingdom

Nov 2023

Bottled water is set to continue to experience total current value growth in 2023. 2022 marked a year of dynamic growth for bottled water, due to the return of on-the go consumption and a warmer and longer summer. In 2023, growth is set to continue,…

USD 1,195
Country Report

Bottled Water in the Netherlands

Dec 2023

After posting declines in off-trade volume sales over 2021-2022 due to significant price increases, bottled water has shown a modest return to growth in this respect in 2023. While the upward trend in average unit prices has persisted, hikes have not…

USD 1,195
Country Report

Bottled Water in Switzerland

Jan 2024

Off-trade volume sales of bottled water saw a slowdown in growth in 2023, despite the product’s healthy image. The category continued to face ongoing challenges, not least, competition from high-quality tap water, which is predominantly sourced from…

USD 1,195
Country Report

Bottled Water in Sweden

Dec 2023

Bottled water sales are projected to see only a marginal increment in off-trade volume terms over 2023, partly due to the shift back to foodservice, which exceeded its 2019 pre-pandemic volume sales level by 2022. However, growth rates have varied…

USD 1,195
Country Report

Bottled Water in Spain

Dec 2023

Off-trade volume sales of bottled water are set to increase only very slightly in 2023. However, this represents a normalisation of growth following the huge boost to sales seen in the off-trade channel as a result of the pandemic, and in 2023 volume…

USD 1,195
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