Read the latest reports on Western Europe, with local insight, sp...
Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...
Tea consumption in Turkey is vast, with most consumers drinking tea daily, and most tea produced within the country. According to the World Tea Committee, Turkey is the number one country by per capita consumption of tea. The tea industry in Turkey…
Interest in vegan goods in Austria has been bolstered by a rise in plant-based diets, with concerns surrounding environmental and animal welfare shaping buying habits. This consumer trend has impacted health and wellness snacks, with vegan claims…
The health and wellness trend gathered momentum in Belgium during 2023 as consumers became increasingly concerned about rising obesity rates. With hectic modern lifestyles and more flexible working practices, many Belgian consumers are taking on a…
In general, Danish consumers display a strong preference for organic products. Indeed, 26% of respondents to Euromonitor International’s Health and Nutrition Survey 2023, stated that they sought 100% organic products. However, while organic remained…
Health claims related to xylitol remain relevant in the Finnish snacks market, and snack products containing xylitol are gaining in popularity. The Jenkki brand and its xylitol health claims have been present since the first xylitol sweetened gum was…
French consumers have long been cognisant of how sugar intake can be a significant contributory factor in the development of conditions like obesity, type 2 diabetes and tooth decay, as the effects of excess sugar consumption have been a focal point…
Demand for snack bars and fruit snacks in Germany experienced steady growth towards the end of the review period. With increasing interest in health and wellness, many local consumers are looking for convenient and on-the-go options that provide the…
The snacks market in Greece witnessed a notable pivot towards health and wellness claims in 2023. With consumer health consciousness continuing to rise strongly, products carrying claims such as low fat, no sugar, high protein, gluten free, and vegan…
To tackle rising obesity and overweight rates in the country, the Department of Health in Ireland launched a Roadmap for Food Product Reformulation and established a Food Reformulation Task Force to implement this Roadmap in 2021. With these efforts,…
The outbreak of COVID-19 adversely affected the consumption of snack bars with these products having fallen out of favour as consumers spent more time at home. However, as restrictions were lifted, and consumers started to spend more time away from…