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Western Europe

Read the latest reports on Western Europe, with local insight, sp...

Read the latest reports on Western Europe, with local insight, specialist knowledge and a comprehensive breakdown of key market data. Our research identifies key strategic themes relevant across the region, while also providing a more granular unders...

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Country Report

HW Snacks in the United Kingdom

Nov 2023

Retail value sales of low sugar snacks continued to grow in 2022. Since the pandemic, local consumers have been paying greater attention to the impact that food has on their health, especially as media reports highlighted that those who are…

USD 1,100
Country Report

HW Snacks in Turkey

Nov 2023

Consumers in Turkey have become highly price-sensitive, given the steep inflation rate and the decrease in tourism, as the country traditionally benefited from tourist arrivals from both Ukraine and Russia, with this disrupted by the war in Ukraine.…

USD 1,100
Country Report

HW Soft Drinks in Austria

Jul 2024

The soft drinks market in 2023 was significantly shaped by the rising health and wellness trend as consumers increasingly sought healthier options that support overall wellbeing. This led some consumers to migrate towards low or no-sugar offerings…

USD 1,100
Country Report

HW Soft Drinks in Belgium

Jul 2024

As obesity and general health and wellness are growing concerns amongst the Belgian population, low and no sugar soft drinks are becoming more popular and are taking sales share from regular soft drinks. Sugar, and particularly sugary soft drinks,…

USD 1,100
Country Report

HW Soft Drinks in Denmark

Jul 2024

No sugar was the leading health and wellness claim in soft drinks in Denmark in 2023. Sugar has become a key focus of consumer health concerns in recent years, supported by scientific research and media coverage focusing on the role of excessive…

USD 1,100
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