Market research on the tissue and hygiene industry. Our reports f...
Market research on the tissue and hygiene industry. Our reports feature standardised and cross-comparable total market sizes, market and brand share data, distribution and trends.
Consistent with the observations across tissue and hygiene, wipes in Denmark saw pronounced increases in retail price points, which impacted category performance. Higher prices for wipes were driven by cost inflation, covering factors like energy,…
In 2023, wipes in the Dominican Republic recorded positive retail value growth, benefiting from products that have versatile and multifunctional uses. For example, consumers increasingly use baby wipes not only to clean babies' skin but for other…
In 2023, retail value growth for wipes were positive in Ecuador, with the category having an active, competitive landscape. The low barriers to entry have facilitated the emergence of numerous small brands, providing customers with a wide array of…
Personal wipes in Egypt experienced a decline in sales volume in 2023, largely attributed to a significant increase in prices. Despite the enduring health and wellness trend, personal wipes were deemed non-essential by consumers facing economic…
In 2023, retail sales of wipes recorded steady growth, though this value growth was largely driven prices increases as inflationary pressures continued to be felt in the country. Intimate wipes experienced robust volume growth in 2023, emerging as…