Market research on the soft drink industry. Our reports feature a...
Market research on the soft drink industry. Our reports feature a wealth of standardised and cross-comparable statistics including total market sizes, market share and brand share data, distribution and industry trends.
Carbonates is expected to register muted volume growth in 2023. High inflation dampens volume sales to a degree, though continuing population growth supports volume sales. What is also happening is that more consumers are opting for juice and bottled…
Carbonates is expected to register moderate growth in volume sales in 2023, partly supported by continuing population growth. In addition, prices have been stable and this has supported volume growth. Non-cola carbonates, and in particular orange…
Despite cost-cutting measures by producers, high inflation continues to drive up unit prices in carbonates. This is part of a broad trend in price inflation, which is impacting all non-alcoholic products. Early on in the year prices had witnessed a…
Carbonates in Kenya showed another impressive performance in 2023, with off- and on-trade volume sales increasing at robust rates. Favourable demographic trends, rising urbanisation and the expansion of the country’s middle class continued to…
Although carbonates posted negative off-trade volume growth, performance was slightly better than in 2022. This was attributed to the hot weather in the country, with a summer lasting from May until October, leading consumers to switch from hot…