Carbonates

Carbonates is expected to register muted volume growth in 2023. High inflation dampens volume sales to a degree, though continuing population growth supports volume sales. What is also happening is that more consumers are opting for juice and bottled…

As differentiation in carbonates is becoming harder, and consumers are becoming more price-sensitive, players are searching for competitive advantages, such as looking for new claims and improving cost efficiency related to logistics and…

Across carbonates, reduced sugar options are gaining popularity in the United Arab Emirates. This trend is being widely supported by advertising and promotions. Hypermarkets and forecourt retailers are introducing floor and shelf banners advertising…

Large category players are narrowing their offerings. As a result, Tab has been discontinued in South Africa. Leading player Coca-Cola seeks to strengthen its current brands and exclude low-performing ones. In its place, it has introduced a…

Sales of carbonates have continued to decline in retail volume terms in 2023 with mounting health concerns and economic pressures taking their toll. Norway has continued to face elevated rates of inflation in 2023 while prices have risen across most…