Market research on the consumer electronics industry. Standardise...
Market research on the consumer electronics industry. Standardised and cross-comparable total market sizes, and share data, distribution and industry trends and market share ​category level information.
Despite a marginal drop in retail volume sales, demand for smartphones in South Africa remains above pre-pandemic levels. The decline is also much slower compared to the previous year’s drop, with the category showing signs of a more positive…
Demand for portable players in South Africa continues to grow, although this is mainly being driven by the dominant format of wireless speakers. The latter’s consistent growth is due to its convenience, and more specifically, its ability to be used…
Demand for wearable electronics in South Africa continues to grow strongly. Consumers are becoming increasingly aware of the benefits linked to adopting a healthy lifestyle, resulting in them engaging in daily physical activity, including going to…