Mobile Phones

Demand for smartphones in the United Arab Emirates remains robust despite a further increase in unit prices, particularly in the case of Samsung devices. Samsung, known for its premium offerings, has seen a notable uptick in pricing, reflecting…

After a period of retail volume decline, sales of mobile phones in China returned to growth in the second half of 2023, and the category is expected to see a positive performance in 2024 overall, with solid growth anticipated in volume terms, and…

Demand for smartphones in Chile is improving in 2024 following several years of strong retail volume decline. Sales are being supported by the promotional campaigns of the leading brands, while they have also been focusing on making substantial…

Smartphones in the US is set to see low retail volume growth in 2024, after a difficult couple of years. Despite continuous innovation and the release of new models by major smartphone manufacturers, there is an emerging trend of consumers in the US…

Smartphones are indispensable everyday companions for the vast majority of consumers in Austria, yet volume sales continued to fall in 2024. Sales of smartphones have already reached saturation point in Austria and the full transition from feature…

Despite a marginal drop in retail volume sales, demand for smartphones in South Africa remains above pre-pandemic levels. The decline is also much slower compared to the previous year’s drop, with the category showing signs of a more positive…

Mobile phones in Denmark is experiencing flat to decreasing volume sales in 2024. Several factors contribute to this trend, including the market's maturity, which has reached a level of established volume sales. Additionally, lengthening product…

There is expected to be a decrease in volume sales of mobile phones in 2024. Continuing inflation and heightened price sensitivity is persuading many consumers to put off upgrading their smartphones. That being said, penetration of smartphones is…

Mobile phones in Canada is set to arrest two years of strong declines in retail volume sales with a moderate increase in 2024. This is due to a rebound in smartphones, as retail volume sales of feature phones are projected to continue to see a…

After several years of volume declines, demand for mobile phones in the UK is marginally improving in 2024. The category has faced challenges such as market saturation and economic uncertainty, where consumers have hesitated in making discretionary…

In 2023, the mobile phones category in India witnessed decline in retail volume terms, due to lower demand for feature phones that face fierce competition from smartphones. Limited innovation and unfavourable macroeconomic conditions have also…

In 2023, various macroeconomic conditions have been affecting mobile phones, particularly rising prices. Persistent high inflation, as well as a scarcity of resources for manufacturing smartphones, and distribution difficulties, are expected to…

Mobile phone sales remain in a slump, due to ongoing supply chain issues following on from the event of the pandemic. Indeed, a decline in shipping supply is noted for the local territory, which is attributed to the local market being slow to adapt…

Retail volume sales of mobile phones continued to decline in 2023. Households were reluctant to spend their hard-earned money on discretionary purchases, as fears over inflation and interest rate rises took their toll on consumer confidence.…

For the second year in a row, sales of smartphones are declining in retail volume terms in 2023. This is partly due to the fact that the category is reaching maturity. In the current economic context, Romanians are postponing large, non-essential…

Due to the ubiquitous nature of smartphones, one might expect that sales would be more robust, however, volume is in a marginal decline in 2023. This is attributed to the elongated product lifecycles, both due to models being of better quality, and…

Sales of smartphones continue to decline in retail volume terms in 2023 with several factors weighing on demand. Firstly, this stagnation reflects the increasing maturity of the category with very few consumers still without a mobile phone, unless by…

Sales of smartphones have seen a small decline in retail volume terms in 2023 with this being driven in part by category maturity but also the economic pressures facing the country. High inflation, an increase in the cost of living and rising…

Retail sales of mobile phones in Portugal declined in volume terms in 2023, albeit at a slower rate than the previous year. Demand remained constrained by low levels of purchasing power, as home-owners continued to grapple with stagnating incomes and…

Mobile phones to see decline in volume sales again in 2023