Market research on consumer products, commercial industries, demo...
Market research on consumer products, commercial industries, demographics trends and consumer lifestyles in Croatia. Includes comprehensive data and analysis, tables and charts, with five-year forecasts.
Tea fares better than coffee in 2023, with a slight increase in volume sales. However, this is mainly due to it being a much less mature product. That being said, continuing rising prices is still hitting profit margins and constant value sales are…
In 2023, retail value sales of tissue and hygiene in Croatia recorded strong growth due to rising inflation and significant price increases in all product areas. While positively impacting retail value growth, rising prices changed consumers’…
In 2023, there were no sharp changes in excise tax or, therefore, product prices in tobacco in Croatia. More stable prices helped to avoid declines in retail volume sales at the end of the review period. However, the growth in retail volume sales of…
With waning concerns about COVID-19 and the resumption of busy work and social activities, consumers increasingly opted for toilet care products that provide convenience rather than efficacy in 2023. This is in line with a more general trend of…
The global urban consumer landscape is increasingly complex and difficult to navigate. Which cities should you choose for your consumer business expansion? To answer this and other questions, we are introducing the Euromonitor International Cities…
The big story in tourism flows in Croatia in 2023 was the huge rebound seen in inbound arrivals as the return to international travel fuelled a boom in foreign tourism worldwide, with Croatia benefiting from its burgeoning status as a very attractive…
Outbound tourism flows recorded a strong performance in Croatia during 2023 despite the impact of high inflation and the cost of living crisis on the discretionary spending of local people. In general, Croatian consumers are still hungry for leisure…
The pandemic has encouraged several consumer behaviour changes in terms of the purchasing and consumption of vitamins. Croatians are now taking preventative health more seriously and vitamins and supplements are being taken by those who never…
Weight management and wellbeing has a very strong foundation to maintain its current consumer base and expand upon it as around 35% of children and 65% of adults are either overweight or obese in Croatia. For the last decade, Croatians have developed…
In 2023, wine sales in Croatia experienced notable growth, primarily driven by the tourism sector. The influx of tourists significantly boosted on-trade wine consumption, particularly in coastal regions renowned for their hospitality and wine…
Sales of wipes in Croatia continued to record steady retail volume growth in 2023, while retail current value sales benefited from rising price points. Consumers have become more hygiene conscious since the outbreak of COVID-19, with this helping to…
Retail sales of wound care in Croatia grew with the Russian invasion of Ukraine as the public purchased basic wound care products to donate to those in Ukraine. The Ministry of Health and Ministry of Foreign Affairs published a list of items suitable…
As the Croatian population was required to stay at home for extended periods in 2020 and 2021, due to COVID-19 regulations, yoghurt experienced a shift in consumer perception and usage. Historically, yoghurt was mainly considered a convenient…
The Zagreb in Croatia report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration,…