8 May 24 | GST: 10:00 AM - 8 May 24 | GST: 10:50 AM
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Understanding consumer behaviour is crucial for travel and tourism players to tailor services, identify emerging trends and adapt to market shifts. From airline to lodging and attraction companies, businesses are evolving in sustainable and digital transformation, and adopting Generative AI.
ユーロモニターは、世界各国を対象に実施した消費者調査から、日本と、日本へのインバウンド客の8割以上を占めるアジア太平洋地域の旅行者の最新トレンドを発表しました。当社が実施した「ボイス・オブ・ザ・コンシューマー:ライフスタイルサーベイ」2024年版によると、一人旅をすると答えた人の割合は、調査対象国39か国中、日本が一番大きいことが判明しました。
Amid post-pandemic recovery, travel firms have been competing for share of wallets, but many have been trapped by manual operations and cumbersome payment. Financial experience impacts overall customer satisfaction, so partnerships should be formed between travel firms and fintechs to transform internal and external processes, catching the 8% CAGR (2023-2028) opportunities in the USD1.6 trillion world market in airlines, surface transport and attractions.
Asia Pacific (APAC) tourism continues to flourish following the reopening of borders. Destinations and travel players are greeting the new faces of post-pandemic travellers, shifting attention from driving volume recovery to value creation for a sustainable future.
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In the first article about inbound travel payment experience, insights in Japan and Taiwan China as well as key partnership developments were discussed. In this second article, the analysis focuses on mainland China and Hongkong SAR (special administration region) China, as well as the key opportunities for travel payment development.
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