Headphones

Headphones falls into a slightly steeper volume slump in France 2024, with value sales also failing to achieve positive figures (albeit close, as the sub-decimal decline is minimal). Ongoing economic uncertainties typically affect volume growth due…

In Greece, the best performing headphones are TWS earbuds. Both mass and premium products are prominent within headphones, although mass TWS earbuds enjoy higher volume sales given the shorter lifespan of economy products. TWS earbuds is seeing a…

Headphones are popular among consumers in Hungary due to high levels of innovation in this product area, with brands delivering convenience. Consumers continued to prefer TWS earbuds to wireless earphones in 2024 as innovation has ensured they offer…

In Indonesia, the demand for headphones has seen a notable increase, driven in large part by the popularity of True Wireless Stereo (TWS) earbuds. Headphones have evolved from being a mere accessory to an integral part of a person’s lifestyle,…

In 2024, headphones in Malaysia is projected to see moderate retail volume growth, mainly due to TWS earbuds, but also wireless headbands, as wireless earphones sees a further steep decline. Importantly, the overall growth performance represents an…

Retail volume sales of headphones in Mexico are projected to see a second consecutive year of strong growth in 2024. The sustained growth in the demand for headphones reflects the greater integration of advanced technologies and a growing consumer…

There is expected to be an overall volume decline in headphones sales in 2024, with wireless earphones in particular performing badly, with volume sales expected to halve. It is also expected to be negative for TWS earbuds, with a fall in volume…

Volume growth is expected to be healthy for headphones in Poland in 2024, largely driven by significant volume sales of TWS earbuds. That being said, consumers continue to be price sensitive, after several years of inflation, though inflation eases…

Volume growth is expected to be healthy for headphones in 224, largely driven by significant volume sales of TWS earbuds. That being said, consumer continue to be price sensitive, after several years of inflation, though inflation eases in 2024. As…

In 2024, retail volume sales of headphones in Sweden experienced a slight decrease. This decline follows the significant spikes in demand seen during the height of the COVID-19 pandemic. Despite the overall decrease, the demand for headphones remains…

Headphones in Thailand will see positive growth in volume terms in 2024, continuing the trend of the previous year. These audio devices are rapidly becoming an integral part of daily life in the country, which is known for its thriving musical…

Headphones are set to record stronger growth in volume sales in the Czech Republic in 2024, compared to sluggish results in 2023. The market for smartphones has bottomed out and is starting to show signs of recovery, which is intricately connected…

Headphones in the Netherlands is expected to register moderate volume growth. This growth is expected to be driven by TWS earbuds and in particular premium TWS earbuds. It is still an immature segment, with relatively low penetration and consumers…

True Wireless Stereo (TWS) earbuds in the Philippines has seen consistent volume growth, with a notable rise in the popularity of more affordable alternatives to premium brands. Brands such as Redmi, RealMe, and Moondrop have introduced…

In 2024, headphones in Turkey sees a remarkable double-digit increase in volume sales, reaching 11 million units. This represents a significant improvement over the single-digit growth observed in the previous year. This surge is partly due to the…

Solid current value and volume sales of headphones in Ukrainian 2024 can be attributed to several factors. Firstly, the increasing popularity of wireless and noise-cancelling headphones has fuelled demand for more advanced and feature-rich models,…

Headphones is set to see volume sales rise in Israel in 2024. The headphones category, particularly TWS buds, has appeared to be immune from consumer price sensitivity over 2024 as prices have not decreased and neither have price promotions been much…

Sales of headphones achieve small positive growth in Italy in 2024, as consumers are increasingly incorporating the use of headphones into their daily lives, at home, at work, and while on-the-go. This enables people to listen to music, consume media…

Headphones in Morocco is expected to register positive volume growth. This growth is expected to be driven by TWS earbuds, which is still an immature segment, with relatively low penetration. Consumers see TWS earbuds as providing a high quality…

High inflation has significantly impacted consumers' purchasing power, prompting a notable shift towards more affordable mass headphone brands in Nigeria in 2024. This shift has driven the growth of headphones, particularly the TWS earbuds and…