Eco-conscious consumers and regulations, particularly the EU’s Packaging and Packaging Waste Regulation (PPWR), are driving the reshaping of sustainable packaging solutions across Romania’s home care industry. In air care, innovations like foldable cartons and glass bottles are expected to gain traction, offering versatility, reduced material usage, premium appeal and recyclability to cater to the growing niche of environmentally-conscious consumers.
While HDPE bottles are expected to continue dominating surface care packaging in Romania, thin wall plastic containers are expected to record dynamic growth and gain share in this category over the forecast period, albeit from a still very low sales base. This trend can be attributed to advancements in packaging technology, allowing for thinner yet durable materials that meet stringent performance requirements.
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Understand the latest market trends and future growth opportunities for the Home Care Packaging industry in Romania with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Home Care Packaging industry in Romania, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Home Care Packaging
This is the aggregation of laundry care, dishwashing products, surface care, chlorine bleach, toilet care, polishes, air fresheners and insecticides.
See All of Our DefinitionsThis report originates from Passport, our Home Care Packaging research and analysis database.
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