Home Video

Market research on the consumer electronics industry. Standardise...

Market research on the consumer electronics industry. Standardised and cross-comparable total market sizes, and share data, distribution and industry trends and market share ​category level information.

Country Report

Home Video in Japan

Jul 2023

There was huge demand for televisions in the country little more than a decade ago. During the period 2009-2011, two drivers pushed up sales of televisions significantly. One was the shift of broadcasting from analogue to digital in July 2011. The…

USD 1,100
Country Report

Home Video in Brazil

Jul 2023

Home video in Brazil has been badly affected by global price increases, especially considering high inflation in Brazil, which contributed to the decline of the category in 2022 (and also expected in 2023) even as it experienced a temporary sales…

USD 1,100
Country Report

Home Video in Egypt

Jul 2023

LCD’s made a solid recovery in 2023 after a somewhat difficult performance in the previous year. There has been a sharp increase in the share of LCD TVs with built-in receivers, which now account for almost 50% of retail volume sales in 2023. A…

USD 1,100
Country Report

Home Video in France

Jul 2023

Home video is suffering from the cross-category trends which are resulting in declining sales. Firstly, there is an organic slump in sales following the boom seen during the pandemic years, when consumers were upgrading their home entertainment…

USD 1,100
Country Report

Home Video in Hungary

Jul 2023

Televisions recorded slight volume growth in 2023, with OLED TVs seeing strong double-digit growth as consumers looked to upgrade their older televisions with screens offering high picture and sound quality, which are light and have more…

USD 1,100
Country Report

Home Video in Italy

Jul 2023

In recent years, there has been a growing focus on the importance of the quality and duration of sleep for people’s health and wellbeing, which has been reflected in popular books and the mainstream media. Research has included studies that have…

USD 1,100
Country Report

Home Video in Malaysia

Jul 2023

Retail constant value sales (2023 prices) of home video products, which consist primarily of televisions, continued to decline in 2023. Growth was restricted by inflationary pressures, which caused some consumers to postpone large, discretionary…

USD 1,100
Country Report

Home Video in Nigeria

Jul 2023

Home video is expected to register a fall in volume sales in 2023. Continued high inflation, as well as a significant devaluation of the naira, is expected to reduce consumer purchasing power further. In particular, currency devaluation has made…

USD 1,100
Country Report

Home Video in Spain

Jul 2023

After a brief resurgence in 2020 in response to the pandemic restrictions, home video experienced a decline in sales during 2021 and 2022, with this pattern continuing into 2023. Despite local consumers being heavily price oriented, premium and more…

USD 1,100
Country Report

Home Video in the Philippines

Jul 2023

Sales of LCD TVs are declining in retail volume terms in 2023 as consumers are now spending more time outdoors again with COVID-19 restrictions having been fully lifted. Most purchases are coming from consumers looking to upgrade to larger LCD TVs or…

USD 1,100
Country Report

Home Video in Turkey

Jul 2023

In 2023, home video is seeing a marginal decline in volume sales due mainly to the negative trend seen in LCD TVs. As a result of the adverse economic conditions in the country, people are delaying their purchasing decisions for a new TV at home,…

USD 1,100
Country Report

Home Video in Vietnam

Jul 2023

Despite seeing an uptick in economic activity in Vietnam after the pandemic peaking, sales of home video products have been declining during 2022-2023. This is partially due to category maturity and a high penetration rate, which has limited demand,…

USD 1,100
Country Report

Home Video in Greece

Jul 2023

Home video is expected to register minimal volume decline in 2023. Several factors are expected to cause the negative performance. Continuing inflation is resulting in lowering purchasing power. Also, there was a surge in sales of big-ticket items…

USD 1,100
Country Report

Home Video in Indonesia

Jul 2023

In 2023 televisions in Indonesia is witnessing positive retail volume growth, largely attributed to the increasing prevalence of advanced technology in newly-launched products. This technological progression has also led to an uptick in the…

USD 1,100
Country Report

Home Video in Morocco

Jul 2023

In spite of economic uncertainty, televisions is expected to register healthy volume growth and current value growth in 2023, as Moroccans look to upgrade their televisions. The average screen size of televisions sold is increasing as household…

USD 1,100
Country Report

Home Video in Poland

Jul 2023

The market for LCD TVs has become saturated in recent years with many consumers already owning at least one. In Poland it is common for households to have more than one television, especially among consumers with a lower socioeconomic status.…

USD 1,100
Country Report

Home Video in Singapore

Jul 2023

Retail volume and value sales of home video (comprising solely of televisions following the exit of video players in 2021 due to a greater switch to digital streaming services) recorded single-digit declines in 2022, as the category continued to…

USD 1,100
Country Report

Home Video in Thailand

Jul 2023

Home video overall posted modest volume growth in 2023, driven primarily by the ascent of OLED TVs, although LCD TVs also saw a positive performance. Video players, meanwhile, continued to suffer from diminished demand as streaming services won over…

USD 1,100
Country Report

Home Video in the Czech Republic

Jul 2023

The majority of TVs sold in Czech households have been replaced in recent years partly due to compliance with the new broadcast standard DVB-T2. With the wider offer of video-on-demand services, content in high definition, and the more frequent use…

USD 1,100
Country Report

Home Video in South Korea

Jul 2023

After two years of strong retail volume growth in 2020 and 2021 in a pandemic-fuelled surge, sales of televisions declined in 2022, and this is set to continue in 2023, as consumer demand was brought forward and demand is now waning as replacements…

USD 1,100
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