Hosiery has experienced three consecutive years of declining demand, with volume sales decreasing in 2022, 2023, and 2024, although there have been signs of recovery in 2024. Looking ahead to 2025, Hosiery is expected to continue its recovery in the US, with the expectation of a slight increase in volume sales of less than 1%, driven by non-sheer hosiery.
While the majority of sales of hosiery are driven by essential needs such as daily wear, exercise, and warmth, with consumers prioritising basic features such as price and comfort, there are signs of a resurgence in demand for hosiery as a fashion statement. Social media platforms such as TikTok and leading designers are playing a significant role in this trend.
As the US market becomes saturated with third-party sellers on digital platforms, the allure of low minimum free shipping thresholds and a wide array of hosiery products is expected to continue transforming the category. This shift will not only alter consumers’ shopping habits, but also spur innovation and competition amongst brands as they adapt to the growing prominence of retail e-commerce.
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Understand the latest market trends and future growth opportunities for the Hosiery industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Hosiery
This report originates from Passport, our Hosiery research and analysis database.
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