Hungary

Hungarians traditionally pay close attention to foreign exchange rates when planning trips abroad, particularly summer holidays, as fluctuations can cause travel expenses to increase significantly in a short period of time. This was the case…

Retail volume sales of savoury snacks saw continued growth in volume terms in 2023, thanks to the low cost of many of the products within the category. Lifestyle changes also had a positive impact on demand for snacks, including the ongoing trend…

Inflationary pressures supported value sales for appliances and electronics specialists in Hungary in 2023, due to the resulting increases in unit prices. Indeed, retailers and manufacturers alike have been facing increased operational costs, rising…

Microwaves gained positive retail volume sales in 2023, driven by several factors. Firstly, these appliances were offered at significantly lower prices when compared to other major appliances, not impacted as significantly by price hikes during the…

Despite its low base and strong initial development, RTD coffee experienced a slowdown in growth, even a slight decline in 2023, due to price hikes implemented in 2022 and 2023. Financial instability prompted consumers to reduce expenses on…