Hungary

The ongoing war in Ukraine created a number of challenges in 2023. In particular, there was a shortage of critical packaging materials, such as glass and aluminium. Extreme weather conditions placed further pressure on supply chains, with scarcities…

Retail sales of sweet spreads continued to see positive growth in volume terms in 2023, with chocolate spreads leading the way. Here, Nutella (Ferrero) was by far the dominant player, with smaller contributions from a host of private label…

With inflation in Hungary remaining the highest in the EU, unit prices for packaged and unpackaged leavened bread have continued to rise at double-digit rates in 2023 despite a reduction in grain prices on international commodity markets.…

Like other companies across packaged food in Hungary, breakfast cereals manufacturers have adjusted their packaging strategies in 2023 in an effort to better navigate soaring inflation and the worst cost-of-living crisis in decades. Most notably,…

Shelf stable vegetables in Hungary has continued to witness steep unit price hikes in 2023 due to inflationary pressures fuelled by the global recovery from the pandemic, the fallout of Russia’s invasion of Ukraine and the devaluation of the forint.…