Hungary

Tobacco in Hungary saw a decline in volume terms overall in 2023, attributed to several and various factors. Despite price hikes that remained below the annual inflation rate, the market's largest segments struggled to stem the fall. Volume sales of…

Cigars, cigarillos and smoking tobacco in Hungary saw overall category volume sales fall in 2023. Volume sales of smoking tobacco continued to drop, exacerbated by a more challenging household economic situation. With lower disposable incomes and…

The Hungarian coffee industry faced headwinds in 2023 due to deteriorating economic conditions and rising prices. Consumers became more price-sensitive, opting for cheaper private label coffee products or even reducing their overall coffee…

The trend of achieving a healthy natural glow is reshaping the colour cosmetics market in Hungary, with a focus on perfecting the skin's texture and hydration rather than heavy use of make-up. Social media influencers, ‘skinfluencers’ and celebrities…

The commodities country overview provides comprehensive data on production, consumption and price trends on key commodities markets. The commodities overview in Hungary covers production and consumption trends in agricultural commodities, energy…

Volume sales of computers were impacted by several negative factors in 2023, including high maturity. Also, the surge in volume sales during the pandemic as people hurriedly tried to set up home offices meant that computers bought during that period…

Liquid concentrates demonstrated remarkable resilience amidst the inflationary pressures that affected other soft drinks. This can be attributed to their perceived affordability during the economically challenging period, leading consumers to shift…

Consumer appliances in Hungary recorded a retail volume decline in 2023, negatively impacted by rising inflation and reduced consumer spending power. With lower disposable incomes, many consumers focused on essential, necessary spending, with those…

As inflation continues to rise, an increasing number of households find themselves in a financially precarious situation at the end of the month or salary payment periods. The impact of inflation bites into monthly budgets, leading to higher expenses…

High inflation affected volume sales of consumer electronics in Hungary in 2023. While strong value growth was recorded, overall volume sales were flat, with a weaker performance in the first half of the year. Strong demand for consumer electronics…