Self-care narratives driven by a digital pulse in social media education encourage more men to invest in and expand their skin care routines. As younger generations lead the push to normalise advanced skin care practices for men, companies will need to continue brand building online to reach an increasingly digital male consumer.
Euromonitor attended Money 20/20 Europe in Amsterdam, the Netherlands on 4-6th June, 2024. This large-scale conference featured many insightful discussions and bold claims. This article features a summary of the key takeaways from the conference.
Despite grappling with substantial sustainability hurdles, like resource intensity and waste generation, the tissue and hygiene industry is not only surviving but thriving. Seizing opportunities amidst challenges, the market for sustainable products saw an 8% value sales CAGR between 2020 and 2023, outperforming their non-sustainable counterparts.
A strategic market assessment helps you execute an effective growth strategy. Read about three types of research to review for a market analysis, so you can start finding the right opportunities for your business.
In 2024, consumers are stressed. Hot drinks companies are responding in different ways. Watch our video to understand the three key innovation trends that are shaping the hot drinks market.
In challenging economic times, industries continue to look for enhanced productivity, cost reduction and new growth paths, as technological development is an essential tool. This technology has gained momentum due to several potential uses, such as process automation, data analysis, customer service personalisation and online fraud detection.
A bright idea is a great start, but successful innovation relies on more than just inspiration. Join us for an interactive product demo, where you will discover how Euromonitor’s Passport Innovation database helps you to navigate new product journeys for strategic innovation.
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Loyalty programmes are a powerful tool that can help you build strong customer relationships. Sign up for this webinar to gain insights on the MEA landscape and how you can transform your loyalty strategy in the region. You’ll get actionable takeaways to enhance customer retention and drive growth.
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Join this webinar to uncover the biggest consumer trends in 2024. Learn about lifestyle and digital shifts that’ll impact your business strategy. Register now.
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