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What's Shaping Loyalty Programmes in North America Today
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The increase in the cost of living, growth in e-commerce purchases, and interest in experiences are key drivers that loyalty programmes should consider when profiling the North American consumer. Currently, North Americans have a higher participation in loyalty programmes within industries they interact frequently as a higher engagement allows them to maximise the value of their spending.
The Digital Makeover of Men's Advanced Skin Care in the US
Julia Yang
Self-care narratives driven by a digital pulse in social media education encourage more men to invest in and expand their skin care routines. As younger generations lead the push to normalise advanced skin care practices for men, companies will need to continue brand building online to reach an increasingly digital male consumer.
Money 20/20 Europe: Key Takeaways on Fintech Trends
Ivan Khoruzhyy
Euromonitor attended Money 20/20 Europe in Amsterdam, the Netherlands on 4-6th June, 2024. This large-scale conference featured many insightful discussions and bold claims. This article features a summary of the key takeaways from the conference.
Unlocking Sustainability Opportunities in Tissue and Hygiene
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Despite grappling with substantial sustainability hurdles, like resource intensity and waste generation, the tissue and hygiene industry is not only surviving but thriving. Seizing opportunities amidst challenges, the market for sustainable products saw an 8% value sales CAGR between 2020 and 2023, outperforming their non-sustainable counterparts.
3 Keys to Strategic Market Assessment
Euromonitor International
A strategic market assessment helps you execute an effective growth strategy. Read about three types of research to review for a market analysis, so you can start finding the right opportunities for your business.
Top Innovation Trends in Hot Drinks
Euromonitor International
In 2024, consumers are stressed. Hot drinks companies are responding in different ways. Watch our video to understand the three key innovation trends that are shaping the hot drinks market.
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Passport Innovation: Live Product Demo
Euromonitor International
A bright idea is a great start, but successful innovation relies on more than just inspiration. Join us for an interactive product demo, where you will discover how Euromonitor’s Passport Innovation database helps you to navigate new product journeys for strategic innovation.
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Customer Loyalty in the MEA Region
Euromonitor International
Loyalty programmes are a powerful tool that can help you build strong customer relationships. Sign up for this webinar to gain insights on the MEA landscape and how you can transform your loyalty strategy in the region. You’ll get actionable takeaways to enhance customer retention and drive growth.
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2024 Consumer Trends to Watch
Euromonitor International
Join this webinar to uncover the biggest consumer trends in 2024. Learn about lifestyle and digital shifts that’ll impact your business strategy. Register now.
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